Introduction
When I first stumbled upon the Tanner Larsson – Teespring Crash Course Training, I was skeptical about yet another “make money online” promise. But as someone who had been burned by expensive inventory and complicated e-commerce setups before, the idea of selling physical products without holding stock genuinely intrigued me. Tanner Larsson wasn’t just teaching theory; he was pulling back the curtain on a system generating $2,023.39 monthly from simple t-shirt campaigns—without websites, subscriber lists, or inventory headaches.
What struck me immediately about this training was its focus on actionable, real-world campaigns rather than abstract concepts. In an era where everyone claims to have the secret sauce for online income, Tanner was demonstrating live campaign creation and actual Facebook marketing strategies that were working in real-time. The Tanner Larsson – Teespring Crash Course Training isn’t about building a massive infrastructure or spending months on product development. Instead, it focuses on leveraging crowdfunding technology and the power of Facebook to validate ideas quickly and profit from trends immediately.
Whether you’re looking to escape the 9-to-5 grind, add a substantial side income stream, or simply test the waters of e-commerce without risking thousands in inventory costs, this course presents a compelling blueprint. I’ve taken many online courses over the years, but few have offered such a direct path from zero to weekly payouts. Let me walk you through exactly what makes this training different and why it might be the catalyst you need to finally launch your own profitable print-on-demand business.
Course Description
The Tanner Larsson – Teespring Crash Course Training is a comprehensive, step-by-step program designed to take complete beginners from idea to income using the Teespring platform. This isn’t just a collection of random tips; it’s a systematic approach to building a t-shirt empire without traditional e-commerce headaches. Tanner teaches you how to ride the new wave of crowdfunding technology that makes it easier than ever to create consistent weekly income from a product everyone already buys.
Throughout the training, you’ll discover how to sell 50+ shirts weekly without maintaining a fan page or email list, utilizing strategic Facebook marketing that targets buyers at the moment they’re ready to purchase. The course covers everything from niche selection and design psychology to advanced Facebook ad strategies and post-campaign monetization. What sets this apart is Tanner’s “over the shoulder” teaching style—he literally shows you live campaign creation, real Facebook ad demonstrations, and the exact posting formulas that maximize sales without annoying your audience.
The training emphasizes leveraging Teespring’s built-in goal system to create natural scarcity, pricing strategies that optimize profit margins, and viral marketing techniques that can turn a single design into a five-figure earner. By the end, you’ll understand how to create assets that continue generating income long after the initial campaign ends.
Ideal Student
This training isn’t for everyone, and Tanner is refreshingly honest about that. Based on my analysis of the curriculum and community, here are the people who will benefit most from the Tanner Larsson – Teespring Crash Course Training:
- Aspiring Entrepreneurs with Limited Capital: If you want to start an e-commerce business but can’t afford to drop $5,000 on inventory or warehouse space, this course shows you how to start with virtually zero upfront investment in product stock.
- Side Hustle Seekers: Individuals working full-time jobs who need an additional income stream that can be managed during evenings and weekends, with the potential to scale into full-time income.
- Marketing Professionals: Digital marketers looking to add print-on-demand and crowdfunding campaigns to their service offerings or affiliate marketing portfolio.
- Creative Individuals: Designers, artists, and content creators who want to monetize their creativity without dealing with manufacturing, shipping, or customer service logistics.
- Facebook Advertising Newcomers: Those intimidated by Facebook Ads but wanting to learn a specific, proven framework for driving targeted traffic to physical product offers without wasting ad spend.
Learning Outcomes
By completing the Tanner Larsson – Teespring Crash Course Training, you’ll master specific skills that translate directly into revenue-generating capabilities:
- Campaign Launch Mastery: You’ll learn how to research, design, and launch profitable Teespring campaigns within hours, not weeks, using proven templates and psychological triggers.
- Facebook Traffic Generation: Master both free and paid methods to drive highly targeted buyers to your shirt campaigns, including the exact ad structures that generate cheap clicks and high conversions.
- Pricing Psychology: Understand the four optimal price points for maximum profitability plus advanced tactics to earn an extra $1-2 profit per shirt without reducing sales volume.
- Viral Marketing Mechanics: Implement the foolproof strategy for making Teespring posts go viral on Facebook, leveraging social proof and shareability to spike profits organically.
- Post-Campaign Monetization: Discover four specific ways to profit from campaigns even after they officially end, turning one-time launches into evergreen income streams.
Course Modules
The Tanner Larsson – Teespring Crash Course Training is structured into ten comprehensive modules, each building upon the last to create a complete business system. Here’s what you’ll discover inside each section:
Module 1: Teespring Fundamentals and Account Optimization
This foundation module walks you through setting up your Teespring account for maximum credibility and conversion from day one. Tanner explains why most beginners fail at the account setup stage and reveals the trust signals that make buyers feel confident purchasing from new sellers. You’ll learn the proper way to utilize Teespring’s ‘goal’ system—not just as a psychological tool for buyers, but as a strategic mechanism to drive sales and maximize your profit margins. The module covers dashboard navigation, analytics interpretation, and the backend settings that experienced sellers use to streamline their operations. By the end, you’ll understand how to position yourself as a professional seller even if you’re brand new to the platform.
- Account trust optimization strategies
- Goal system psychology and profit maximization
- Backend efficiency setups
- Credibility building for new sellers
Module 2: Niche Research and Market Validation
Before creating a single design, you need to know what sells. This module dives deep into Tanner’s proprietary research methods using Amazon, Pinterest, and Google to uncover shirts that are already proven winners in specific markets. You’ll learn how to search through all past campaigns ever run on Teespring to identify patterns of success and avoid saturated niches. Tanner shows you how to spot micro-niches with passionate audiences desperate to buy shirts that represent their identity, hobbies, or beliefs. The training includes his specific criteria for evaluating niche profitability and the “passion index” that predicts whether an audience will actually pull out their credit cards. This research phase is what separates hobbyists from the sellers making $2,000+ monthly.
- Amazon bestseller analysis techniques
- Pinterest trend spotting methods
- Teespring campaign archive searches
- Passion audience identification
Module 3: Design Psychology and Creation Strategies
You don’t need to be a graphic designer to succeed, but you do need to understand what makes people buy shirts. This module breaks down the visual elements that trigger emotional purchases and how to communicate identity through simple graphics and text. Tanner reveals his outsourcing strategies for those who hate design work, including where to find affordable designers and how to communicate your vision effectively. You’ll learn the technical specifications that ensure your designs print perfectly and the common mistakes that result in refunds or angry customers. The module also covers color psychology in apparel, font selection for readability and emotion, and how to create designs that look good on multiple shirt colors to maximize your “options stack” potential.
- Emotional trigger design elements
- Outsourcing to affordable designers
- Technical print specifications
- Color and font psychology
Module 4: The Campaign Posting Formula
This is where the rubber meets the road. Tanner reveals his exact campaign posting formula that maximizes sales without alienating your audience or coming across as spammy. You’ll learn what to put in your “Title” and “About this” sections to take economic advantage of the scarcity built into Teespring’s goal system—strategies that most sellers completely ignore. The module covers copywriting techniques specific to crowdfunding campaigns, including how to write descriptions that create urgency while maintaining authenticity. Tanner demonstrates how to properly leverage scarcity so that it genuinely forces prospects to buy now rather than later, without using tacky high-pressure tactics. This posting formula is designed to convert browsers into buyers within minutes of seeing your offer.
- Title optimization for conversions
- Scarcity-driven description writing
- Goal system economic advantages
- Authentic urgency creation
Module 5: Facebook Organic Marketing Mastery
Before spending a dime on ads, Tanner shows you how to sell 50 shirts a week using free Facebook strategies. This module covers the 2 free methods to sell shirts to people on Facebook without a fan page or email list. You’ll learn how to identify and join existing communities where your target audience already hangs out, and more importantly, how to promote within these groups without getting banned or labeled as a spammer. Tanner explains why banner blindness won’t be a problem for your Teespring campaigns when you use his specific posting approach. The training includes templates for organic posts that generate comments, shares, and sales, plus the timing strategies that ensure maximum visibility in Facebook’s algorithm. This organic foundation often funds your later paid advertising efforts.
- Community infiltration strategies
- Organic posting templates
- Algorithm timing optimization
- Group marketing without spamming
Module 6: Facebook Ads for Teespring Success
Once you’ve mastered organic reach, it’s time to scale with paid traffic. This module breaks down exactly how to leverage the Facebook Ad system to get super cheap, but highly targeted traffic to your offers. Tanner walks you through audience targeting for shirt buyers—a demographic that behaves differently than typical e-commerce shoppers. You’ll learn the specific ad creative formats that work best for apparel, including image specifications and copy lengths that stop the scroll. The module covers budget allocation for testing campaigns versus scaling winners, and how to read Facebook’s data to kill losing campaigns quickly while doubling down on profitable ones. This is where you transform a side hustle into a scalable business.
- Cheap traffic targeting methods
- Shirt buyer demographics
- Ad creative optimization
- Campaign scaling vs. killing decisions
Module 7: Pricing Strategies and Profit Maximization
<Pricing can make or break your campaign profitability. In this module, Tanner reveals his 4 favorite price points that consistently generate sales while maintaining healthy margins, plus the experimental price point that's currently performing exceptionally well. You'll learn the sneaky tip that earns an extra $1 to $2 profit per shirt without increasing your price—effectively doubling your margins on some sales. The training explains how to use an "options stack" to get buyers to purchase more than one shirt at a time, increasing average order value significantly. Tanner also covers the psychology of pricing in crowdfunding environments versus traditional retail, and how to adjust pricing based on niche passion levels and design complexity.- 4 proven price points for profit
- Hidden profit margin boosters
- Options stack implementation
- Niche-based pricing adjustments
Module 8: Viral Marketing and Social Proof
This module reveals the foolproof strategy for making each of your Teespring posts go viral on Facebook, thereby spiking your profits exponentially. Tanner explains the 1 easy trick that instantly increases your shirt sales by a minimum of 30%—a tactic so simple most people overlook it entirely. You’ll learn how to engineer social proof from the moment your campaign launches, creating momentum that makes subsequent sales easier. The training covers shareable design elements, comment engagement strategies that boost organic reach, and how to leverage user-generated content from early buyers. This viral component is what separates $100 campaigns from $5,000 campaigns, and it’s completely replicable once you understand the mechanics.
- 30% sales increase trick
- Social proof engineering
- Shareable design elements
- Comment engagement strategies
Module 9: Post-Campaign Monetization
The sale doesn’t end when the campaign timer hits zero. This module teaches you 4 ways to profit from your campaign after it ends, turning temporary campaigns into long-term assets. Tanner shows you how to leverage the power of email marketing without the need for a list or autoresponder—using Teespring’s built-in features to capture future sales. You’ll learn retargeting strategies for previous visitors, how to relaunch successful designs with slight variations, and methods to sell remaining inventory or redirect traffic to new campaigns. This module is about maximizing the lifetime value of every design you create and every visitor you attract.
- Email marketing without a list
- Retargeting previous visitors
- Design relaunch strategies
- Traffic redirection methods
Module 10: Scaling and Long-Term Business Building
The final module focuses on what Tanner considers the most profitable and long-term method of success with Teespring. This isn’t about one-off campaigns; it’s about building a brand and system that generates consistent weekly income. You’ll learn automation strategies for design creation, customer service, and campaign management that allow you to run multiple campaigns simultaneously. Tanner reveals his advanced tactics for more selling power, including seasonal campaign calendars, niche diversification, and team building for serious scaling. This module prepares you to move from solo operator to business owner, with systems that can generate the $2,023.39 monthly income Tanner demonstrates—and potentially much more.
- Campaign automation systems
- Seasonal calendar strategies
- Niche diversification methods
- Team building for scaling
Real-World Applications and Success Stories
What I appreciate most about the Tanner Larsson – Teespring Crash Course Training is its immediate applicability to real market conditions. Unlike theoretical business courses, this training provides actionable frameworks you can implement today. Students are using these strategies to fund college tuition, replace day job incomes, and build financial safety nets during economic uncertainty. The print-on-demand model taught here is particularly valuable because it removes the risk of traditional retail—there’s no garage full of unsold inventory, no midnight trips to the post office, and no processing returns.
The success stories emerging from this community consistently highlight the power of combining Tanner’s research methods with the viral marketing strategies. One student reported hitting their first $1,000 week within 30 days of implementation, while others have built sustainable five-figure monthly incomes by scaling the systems taught in Modules 6 and 10. These aren’t lottery wins; they’re predictable results from following a proven system. The skills you learn here—Facebook advertising, copywriting, market research—transfer directly to other e-commerce models should you choose to expand beyond Teespring.
Pricing
The Tanner Larsson – Teespring Crash Course Training operates on a straightforward pricing model designed to provide maximum value without recurring subscription headaches. This is a complete business-in-a-box system that pays for itself with the profit from your first successful campaign.
- One-Time Payment: Full lifetime access to all ten training modules, live campaign demonstrations, Facebook ad tutorials, and any future updates to the core curriculum. No monthly fees or hidden upsells required to implement the basic system.
This pricing structure reflects Tanner’s confidence in the system’s ability to generate quick returns. Unlike courses that lock advanced strategies behind expensive “Level 2” upgrades, everything you need to reach that $2,000+ monthly income target is included in the initial investment. Consider this: if the training helps you sell just 100 shirts at a $10 profit margin, you’ve already covered the course cost and built a repeatable asset.
Pros and Cons
Pros
- Zero Inventory Risk: The print-on-demand model means you never pay for a shirt until after a customer buys it, eliminating the biggest risk in traditional retail.
- Low Barrier to Entry: You can start this business with less than $100 for initial ad testing, making it accessible to anyone regardless of current financial situation.
- Proven Framework: Tanner shows actual live campaigns and real data, not hypothetical scenarios or outdated methods from five years ago.
- Comprehensive Facebook Training: Whether you prefer organic reach or paid ads, the course covers both methods extensively with specific tactics for the Teespring platform.
- Scalable System: The strategies work whether you want to make an extra $500 monthly or build a six-figure business.
- No Technical Skills Required: You don’t need to know coding, web design, or complex software to launch profitable campaigns.
Cons
- Facebook Dependency: The primary traffic methods rely heavily on Facebook, meaning algorithm changes or account bans could temporarily disrupt your business.
- Ad Budget Required for Scaling: While organic methods work initially, serious scaling requires consistent investment in Facebook Ads.
- Design Learning Curve: Though outsourcing is an option, understanding design basics significantly improves results, requiring some creative learning.
- Market Saturation: Popular niches can become crowded, requiring diligent research to find profitable micro-niches as taught in Module 2.
- Platform Limitations: You’re building on Teespring’s platform, meaning you don’t own the customer data as completely as you would with a standalone Shopify store.
- Active Management: Unlike passive income streams, this requires active campaign creation and monitoring, especially during launch phases.
FAQs
Do I need graphic design experience to succeed with this course?
No, you don’t need to be a designer. Tanner provides outsourcing strategies and simple design principles that anyone can follow. Many successful students use free tools like Canva or hire affordable designers from freelance platforms for $5-20 per design.
How much money do I need to start after purchasing the course?
You can begin with $50-100 for initial Facebook ad testing, or start completely free using the organic Facebook marketing strategies taught in Module 5. The beauty of this model is that Teespring handles production and shipping, so your startup costs are minimal compared to traditional e-commerce.
Is the Teespring business model still profitable today?
Yes, while the market is more competitive than five years ago, the demand for expressive apparel never disappears. The key is Tanner’s approach to niche research and viral marketing, which helps you find underserved audiences rather than fighting in oversaturated markets.
How quickly can I expect to make my first sale?
Many students report sales within the first week if they follow the course structure exactly—completing niche research, creating designs, and launching campaigns promptly. However, results vary based on market selection and marketing effort. The training sets realistic expectations while providing fast-track strategies.
Do I need an existing email list or social media following?
Absolutely not. The Tanner Larsson – Teespring Crash Course Training specifically teaches how to sell 50+ shirts weekly without an email list or fan page. You’ll learn how to tap into existing Facebook communities and use paid ads to reach buyers immediately.
Can I do this from outside the United States?
Yes, Teespring operates internationally and Tanner’s marketing strategies work globally. While some payment processors and ad targeting options may vary by country, the fundamental business model of selling shirts to passionate niches works worldwide.
Final Verdict
After thoroughly reviewing the Tanner Larsson – Teespring Crash Course Training, I can confidently say this is one of the most actionable, beginner-friendly e-commerce courses available for the print-on-demand space. In an industry filled with gurus teaching outdated methods or selling theoretical knowledge, Tanner delivers a practical blueprint based on current market realities and live campaign data. The training excels in its specificity—from the exact price points that convert to the precise Facebook ad targeting that generates cheap traffic.
What truly distinguishes this course is the emphasis on speed and validation. You won’t spend months building a website or learning complex software. Instead, you’ll validate ideas within days and either profit quickly or pivot fast, preserving both your capital and motivation. The combination of organic and paid traffic strategies provides a safety net for those with limited budgets while offering a clear scaling path for those ready to invest in growth.
While the Facebook-centric approach carries some platform risk, the skills you develop in copywriting, audience targeting, and offer creation are transferable to any e-commerce model. For anyone seeking a legitimate side hustle with real income potential or a low-risk entry into online business ownership, this training delivers exceptional value. If you’re willing to put in the work implementing Tanner’s systems, the Tanner Larsson – Teespring Crash Course Training provides everything necessary to build a consistent $2,000+ monthly income stream—and potentially much more as you master the advanced scaling tactics.