Introduction
If you have ever dreamed of sitting at your kitchen table and closing high-ticket deals that generate thousands of dollars in commissions without ever having to touch a line of code or design a website, you are in the right place. I’m talking about a specific system that bridges the gap between salesmanship and the digital world. The Ryan Stewman – Funnel Closer course is not just another marketing program; it is a blueprint for a completely different way of doing business. In this review, I’m going to dive deep into what makes this program tick, why it claims to be able to create millionaires, and whether it lives up to the hype of earning $2,000 to $9,500 commission checks weekly.
Ryan Stewman, known as the Hardcore Closer, has a background that is as unconventional as his teaching methods. From turning $25 into over $5 million post-prison to dominating the digital sales space, his journey is the foundation of this course. The core promise here is simple: you don’t need to be a tech wizard to make money in the digital age. You just need to know how to sell. The Ryan Stewman – Funnel Closer system is designed to take your existing sales skills—or teach you the Hardcore mindset—and apply them to the booming industry of sales funnels. As we break down this review, we will explore how you can leverage the “funnel closer” model to create a lucrative income stream by simply connecting businesses that need funnels with the people who build them.
Course Description
The Ryan Stewman – Funnel Closer course is a comprehensive training program designed to teach sales professionals and aspiring entrepreneurs how to broker sales funnel services. Unlike traditional courses that teach you how to be a web designer or a copywriter, this program focuses entirely on the “Closer” aspect. It teaches you how to identify the massive gap in the market between the 5.8 million small business owners who need digital presence and the 200,000 “funnel makers” who are tech-savvy but socially awkward and terrible at selling.
The structure of the course is built around a “workforce database” model. Ryan provides the roadmap to find clients, pitch the necessary services, and then outsource the fulfillment to his network of vetted funnel builders. The teaching style is raw, direct, and heavily focused on mindset shifts—moving from an “employee” mentality to a “broker” mentality. Key highlights include learning how to price packages (e.g., selling a $2,500 funnel while paying a builder $500), understanding the psychology of the close, and mastering the art of the deal without doing the manual labor yourself.
One of the most unique aspects of the Ryan Stewman – Funnel Closer methodology is that it removes the technical barrier to entry. You are not learning HTML, CSS, or how to configure autoresponders. Instead, you are learning the language of money. The course provides the scripts, the outreach strategies, and the fulfillment pipeline needed to run a sustainable agency-style business without the overhead of employees. It is about positioning yourself as the expert, the problem solver, and the gateway between the client’s pain and the technical solution.
Ideal Student
- Sales Professionals: If you are already in sales but tired of splitting commissions or selling products you don’t believe in, this course teaches you how to sell high-demand digital services.
- Entrepreneurs Without Tech Skills: You want to run a digital agency but get overwhelmed by WordPress, coding, and design. This course allows you to focus strictly on revenue generation.
- People Seeking Financial Freedom: Those looking to escape the 9-to-5 grind and build a six-figure income based on performance rather than hours worked.
- “Lone Wolves” and Self-Employed Individuals: You prefer working independently but need a system that scales without requiring you to hire a full staff.
- Fans of Ryan Stewman: Individuals who resonate with the “Hardcore Closer” philosophy—resilience, grit, and the drive to turn pressure into diamonds.
Learning Outcomes
- Master the Broker Model: Learn how to act as the middleman, securing high-ticket clients and outsourcing the technical work for a fraction of the price.
- High-Ticket Sales Skills: Develop the ability to close deals worth $2,500 to $9,500+ without feeling “salesy” or manipulative.
- Market Imbalance Profiting: Understand how to capitalize on the disconnect between tech-savvy funnel builders and business owners who need sales.
- Outsourcing Mastery: Gain access to a workforce database and learn the protocols for managing freelancers and builders effectively.
- Mindset Transformation: Shift your perspective from that of a worker to that of a business owner, understanding the true value of your time and negotiation power.
Course Modules
p>The Ryan Stewman – Funnel Closer course is structured to take you from zero knowledge to a fully operational funnel brokerage. Each module builds upon the last, ensuring you have the mindset, the pitch, and the fulfillment channels locked down before you ever talk to a prospect. Below, we break down the critical components of the curriculum.Module 1: The Hardcore Foundation & Mindset
This module is the bedrock of the entire Ryan Stewman – Funnel Closer experience. It isn’t about tactics; it’s about psychology. Ryan dives deep into his personal story—going from federal prison with $25 in his pocket to generating millions in sales. He challenges you to check your ego at the door and abandon “inside the box” thinking. You will learn why “pressure makes diamonds” and how to use your personal struggles (divorce, addiction, job loss) as fuel for your sales fire.
Key topics in this module include:
– The Resilience Factor: How to bounce back from failure like a true closer.
– Defining Your “Why”: Wiring your brain for the training by focusing on the real reason you need money (family, freedom, survival).
– The $25 to $5M Story: Analyzing the exact mental shifts Ryan made to scale his income.
– Emotional Intelligence in Sales: Why empathy is your greatest closing tool.
Module 2: Understanding the Funnel Ecosystem
Before you can sell funnels, you must understand what they are and why they are replacing traditional websites. This module demystifies the technology. Ryan explains that a funnel is simply a systematic way to take a cold prospect and convert them into a hot lead. He uses real-world examples like Zillow and news sites to illustrate how funnels work in everyday life. By the end of this module, you will understand why funnels are faster, more profitable, and more efficient than old-school web development.
Key topics in this module include:
– Funnels vs. Websites: Why the old model is dead and how funnels speed up the buying cycle.
– The Anatomy of a Funnel: Landing pages, opt-ins, and thank you pages explained simply.
– The Economics of Funnels: How businesses use them to lower customer acquisition costs.
– Case Studies: Breakdowns of successful funnels in various industries.
Module 3: The Market Imbalance Opportunity
This is where the “Business Opportunity” aspect of the Ryan Stewman – Funnel Closer course really shines. Ryan presents alarming statistics: there are 5.8 million small businesses in the US that need digital help, but only about 200,000 people who know how to build funnels. He reveals the critical flaw in the market: the “funnel makers” are tech geeks who are terrified of the phone, and the sales pros don’t know how to build the sites. You are the bridge. This module teaches you how to position yourself as the solution to this massive supply and demand issue.
Key topics in this module include:
– Identifying the Gap: Why techies can’t sell and salespeople can’t code.
– The Demand for Sales Pros: Why your phone skills are worth a fortune in this market.
– Targeting the 5.8 Million: How to find businesses that are desperate for your services.
– The Broker Advantage: How to offer a full-service solution without being full-service.
Module 4: The Offer & Pricing Strategy
You can’t make money if you don’t know what to charge. In this module, Ryan details the exact pricing models used by himself and his students to generate massive commission checks. He uses the example of a standard four-step funnel: landing page, ad copy, thank you page, and follow-up page. He explains why charging $2,500 for this package is a steal for the client (compared to the $10k-$20k web agencies charge) while leaving you with massive profit margins after paying your builder.
Key topics in this module include:
– The $2,500 Blueprint: Breaking down the value of a simple four-step funnel.
– High-Ticket Upsells: How to move into the $9,500 commission range with advanced services.
– Value-Based Pricing: Learning to charge based on results, not hours.
– Payment Structures: How to get paid upfront and ensure cash flow.
Module 5: Prospecting and Lead Generation
Sales is a numbers game, and in this module of the Ryan Stewman – Funnel Closer course, you learn how to keep those numbers in your favor. Ryan moves away from cold calling strangers and teaches you how to identify businesses that are already showing signs of needing help. Whether it’s a local dentist running a “free whitening” special or a real estate agent needing leads, you will learn how to spot the opportunity. This module covers where to find leads, how to approach them, and how to get your foot in the door without being annoying.
Key topics in this module include:
– Local Market Domination: Finding clients in your own backyard.
– Digital Footprint Analysis: Spotting businesses with broken or non-existent funnels.
– Referral Strategies: How to get other businesses to send clients to you.
– The Warm Approach: Using social media and LinkedIn to pre-qualify prospects.
Module 6: The Pitch – Scripting the Sale
Once you have the lead, you need to close them. Drawing inspiration from the movie Tommy Boy, Ryan explains that sales isn’t about ripping people off; it’s about helping them. This module provides actual scripts and frameworks you can use on the phone or in person. It focuses on finding the client’s pain points and offering the funnel as the cure. You will learn how to handle objections like “we already have a website” or “it’s too expensive.”
Key topics in this module include:
– The Funnel Closer Script: Word-for-word dialogue used to close high-ticket deals.
– Objection Handling: Rebuttals for the most common reasons prospects say no.
– The “Tommy Boy” Technique: Building rapport and trust quickly.
– Closing with Confidence: How to ask for the money without hesitation.
Module 7: The Workforce Database & Outsourcing
This is the secret sauce of the Ryan Stewman – Funnel Closer system. You never have to build a funnel yourself. Ryan introduces you to his private database of funnel makers—skilled technicians who are waiting for work. He teaches you the protocol for submitting a project, communicating with the builder, and ensuring the client gets what they paid for. This module effectively teaches you how to be a project manager and quality control officer without the headache of employment.
Key topics in this module include:
– Accessing the Database: How to find and vet the right builder for each project.
– The Handoff Process: Exactly what information to pass to the builder so they succeed.
– Quality Control: How to review the funnel before sending it to the client.
– Managing Expectations: Keeping both the client and the builder happy to ensure repeat business.
Module 8: Transaction Management and Profit Maximization
Making the sale is great, but getting paid is better. This module walks you through the financial logistics of the business. Ryan explains the standard model: you collect the full payment from the client, pay the builder 50% upfront (or their fee), and keep the rest as your commission. He covers how to set up merchant accounts, how to invoice, and how to protect your cash flow. The goal here is to ensure you are always in a positive cash position.
Key topics in this module include:
– The Split Payment Model: Managing cash flow between client and builder.
– Invoicing and Contracts: Simple agreements that protect you legally.
– Payment Gateways: Setting up systems to accept credit cards easily.
– Profit Calculation: Ensuring every deal is mathematically worth your time.
Module 9: Niche Domination Strategies
While you can sell funnels to anyone, the Ryan Stewman – Funnel Closer course suggests that dominating a specific niche is the fastest path to high volume. This module explores different verticals like real estate, mortgage, dentistry, and retail. Ryan explains how offers change—for example, a dentist might offer free whitening one month and free X-rays the next—and how every change requires a funnel update, creating recurring revenue for you.
Key topics in this module include:
– Vertical Specifics: Understanding the unique needs of realtors vs. restaurant owners.
– The “Recurring Offer” Strategy: Creating a subscription model for funnel updates.
– Becoming the Go-To Expert: Positioning yourself as the specialist in a specific industry.
– Case Studies by Niche: Real examples of funnels that crushed it in specific markets.
Module 10: Scaling to Seven Figures
The final module of the Ryan Stewman – Funnel Closer course is about moving from making a few thousand dollars a month to becoming a true seven-figure earner. Ryan discusses the “One Funnel Away” concept—how you are always just one winning campaign away from a massive breakthrough. He covers advanced topics like scaling your outreach, hiring junior salespeople to work under you, and automating your lead generation. This is about building an empire, not just a side hustle.
Key topics in this module include:
– The Scaling Mindset: Moving from operator to owner.
– Leveraging a Team: How to hire closers to sell for you while you manage the builders.
– Advanced Marketing: Running your own ads to generate inbound leads for your funnel services.
– Long-term Wealth: Using the income from funnels to invest and build generational wealth.
Real-World Applications and Success Stories
The principles taught in the Ryan Stewman – Funnel Closer course are not just theoretical; they are applied daily in the aggressive world of digital sales. The real-world application is the “Drop-Servicing” model on steroids. Instead of selling generic services like logo design, you are selling high-stakes marketing infrastructure. For example, a loan officer who takes this course can immediately go to their local real estate agents and offer to build a funnel that captures homebuyer leads. The loan officer doesn’t build it; they sell it for $3,000, pay a builder $600, and pocket $2,400 for a single conversation. This applies to any industry where leads are the lifeblood of the business.
Success stories from the Hardcore Closer community often follow a similar narrative: a struggling salesperson or someone at rock bottom discovers the program, applies the “pressure makes diamonds” mindset, and lands their first few deals. Ryan frequently mentions students who have gone from being on the verge of eviction to replacing their corporate income in less than six months. One specific success story highlighted involves a student who used the system to create a “one-call close” funnel for a high-ticket coaching client, resulting in a $9,500 commission. While results vary, the common thread is that those who treat it as a real business and apply the scripts consistently see life-changing income.
Pricing
Investing in the Ryan Stewman – Funnel Closer course is an investment in a high-income skill set. While pricing can fluctuate based on current promotions and package inclusions, the course has historically been valued significantly higher than standard marketing courses due to the potential ROI. It is positioned as a premium business opportunity for serious individuals.
- One-Time Payment: The course is typically available for a one-time payment of $1,997. This grants you lifetime access to the training modules, the workforce database, and any updates to the core material.
This pricing model is designed to filter out tire-kickers. When you compare the cost of $1,997 to the potential of earning a $2,000 commission on your very first sale, the course effectively pays for itself immediately. It includes all the necessary templates, scripts, and access to the fulfillment network, removing the need for further expensive software or tools to get started.
Pros and Cons
Pros
- No Technical Skills Required: You don’t need to learn how to code, design, or configure complex software. The course leverages the workforce database to handle fulfillment.
- High Income Potential: The commission structure ($2,000 to $9,500 per sale) is significantly higher than standard affiliate marketing or freelance gigs.
- Proven Sales Frameworks: Ryan Stewman is a seasoned sales vet. The scripts and psychology provided are battle-tested and effective for high-ticket closing.
- Massive Market Demand: With 5.8 million businesses needing help and a shortage of skilled sellers, the opportunity for saturation is low compared to other online business models.
- Mindset Training: The course goes beyond tactics and addresses the mental barriers that stop most people from succeeding in sales.
- Scalable Business Model: You can start as a “lone wolf” and scale to an agency with salespeople and builders working under you.
Cons
- Requires Sales Ability: If you are terrified of the phone or have zero people skills, there is a learning curve. You must be willing to talk to humans.
- Upfront Cost: At nearly $2,000, it is a significant investment for someone already in financial distress, though the ROI argument is strong.
- Dependence on Third-Party Builders: Your reputation relies on the quality of the builders in the database. If a builder flakes, you have to manage the client’s frustration.
- Hustle Required: This is not a “push-button” system. You have to prospect, pitch, and manage the process. It requires active effort.
- Niche Learning Curve: Understanding different industries (like dentistry or real estate) to consult effectively takes some time and research.
- Outdated Design References: As marketing trends change, some specific tactics or funnel designs may need updating to remain cutting-edge.
FAQs
Do I need to know how to build sales funnels to take this course?
No, absolutely not. In fact, the entire premise of the Ryan Stewman – Funnel Closer course is that you should NOT build them. You focus on selling, and you use the provided workforce database to outsource the building to tech experts.
How quickly can I make my money back?
Ryan emphasizes that results depend on your effort, but since the commission on a single sale can be $2,000 or more, it is mathematically possible to earn back your investment on your first or second client.
Is this course only for experienced salespeople?
While experienced salespeople will adapt faster, the course includes detailed scripts and mindset training that beginners can use. However, you must be willing to overcome the fear of selling to succeed.
What exactly is a “Funnel Closer”?
A Funnel Closer is a sales professional who specializes in selling sales funnel services to businesses. They act as the broker between the business owner (who needs leads) and the funnel builder (who needs work).
Are there any ongoing costs after buying the course?
The course fee is a one-time payment. However, to run your business, you may incur costs for phone service, CRM tools, or advertising if you choose to use paid traffic, but these are business expenses, not course fees.
What if I can’t find a client?
The course includes extensive modules on prospecting and lead generation. It teaches you how to identify businesses that need funnels and exactly how to approach them with a compelling offer.
Final Verdict
If you are looking for a “get rich quick” scheme where you do nothing and money falls from the sky, the Ryan Stewman – Funnel Closer course is not for you. However, if you are looking for a legitimate, high-ticket business model that leverages the massive digital shift in the economy, this course is a goldmine. The brilliance of the system lies in its simplicity: it allows you to focus on your highest value activity—selling—while outsourcing the technical headache to others.
Ryan Stewman’s personal story of overcoming adversity adds a layer of authenticity that is rare in the “make money online” space. He teaches with a gritty, no-nonsense style that cuts through the noise. The math makes sense: businesses need funnels, techies can’t sell, and you can be the bridge. The potential to earn $2,000 to $9,500 per sale is very real for those who apply the scripts and put in the work. The inclusion of the workforce database alone saves you hundreds of hours of hunting for reliable freelancers.
In conclusion, the Ryan Stewman – Funnel Closer course is a high-value investment for aspiring entrepreneurs and sales professionals. It eliminates the technical barriers to entry in the digital marketing space and provides a clear path to high-income status. Whether you are trying to leave a job you hate, pay off debts, or build an empire, this system provides the vehicle. You just have to drive it.
