Introduction
Are you a talented designer feeling trapped in the endless cycle of client work, trading your precious time for a fixed income? Do you dream of creating a business that generates revenue while you sleep, giving you the freedom to focus on your passion and live life on your own terms? If so, you’re not alone. Many designers reach a point where they crave scalability and passive income, and selling digital templates is the most logical next step. However, the path to a profitable template shop is often shrouded in mystery. Where do you start? How do you create templates that actually sell? And most importantly, how do you market them effectively? This is where the Melissa Lunt – How To Build Six Figure Showit Template Shop course, also known as Superhero Academy, comes in. This comprehensive program is designed to be your definitive roadmap, providing the exact step-by-step strategies and done-for-you resources needed to build, launch, and scale a thriving Showit template business. In this in-depth review, we’ll dissect every aspect of this course to help you determine if it’s the key to unlocking your six-figure design career.
Course Description
The Melissa Lunt – How To Build Six Figure Showit Template Shop course is not just another online program; it’s a complete business-in-a-box meticulously crafted for Showit designers. Created by Melissa Lunt, a seasoned designer who has successfully built her own six-figure template shop, this course is the culmination of over 15 years of industry experience. The core philosophy is simple: provide actionable, no-fluff strategies that designers can implement immediately to see real results. The course is structured around two fundamental pillars: in-depth, step-by-step video training and an extensive library of done-for-you templates. This powerful combination ensures that you not only learn the ‘what’ and ‘why’ but also have the ‘how’ handed to you on a silver platter. From setting up your CEO mindset and choosing a profitable niche to mastering advanced marketing techniques and scaling your operations, Superhero Academy covers the entire lifecycle of a template shop. It’s designed to eliminate the guesswork and trial-and-error, providing a proven path to creating a sustainable and profitable passive income stream.
What truly sets this course apart is its focus on practical application. Melissa understands that designers are visual learners and doers. That’s why every module is packed with tangible resources, including Showit website templates you can resell, Canva social media templates, Flodesk email sequences, product mockups, and even Thrivecart checkout pages. The Melissa Lunt – How To Build Six Figure Showit Template Shop course empowers you to hit the ground running. Whether you choose to sell on a platform like Etsy, on your own Showit website, or both, you’ll receive the exact blueprint for setting up your shop, attracting your ideal customers, and converting them into sales. This course is an investment in a complete system, designed to fast-track your journey from a overworked freelancer to a successful CEO of your own digital product empire.
Ideal Student
- The Ambitious Showit Designer: You are already proficient in Showit and love creating beautiful websites for clients. However, you’re feeling burnt out and recognize that trading hours for dollars is not a sustainable long-term model. You’re eager to leverage your existing skills to create a scalable income stream and build a business that offers more freedom and flexibility.
- The Template Shop Struggler: You’ve already taken the leap and launched a template shop, perhaps on Etsy or your own site, but you’re frustrated by the lack of consistent sales. You have beautiful designs, but you’re struggling with marketing, driving traffic, and converting visitors into buyers. You need a proven strategy to optimize your listings, increase your visibility, and turn your shop into a reliable revenue source.
- The Aspiring Digital Entrepreneur: You’ve been dreaming of starting an online business and are drawn to the idea of selling digital products. You have a good eye for design and are excited by the Showit platform. You’re looking for a comprehensive, A-Z guide that will walk you through every single step, from validating your niche and creating your first product to setting up complex automations and scaling to six figures.
- The Creative Seeking Passive Income: Your primary goal is to build a business that generates passive income. You want to create assets (templates) that can be sold over and over again without requiring your direct involvement for each transaction. This course aligns perfectly with your goal of building a business that supports your lifestyle, rather than a lifestyle that supports your business.
- The Designer Ready to Level Up: You may have a successful client-based design business, but you’re ready for your next big challenge. You want to diversify your income streams, build a recognizable brand, and establish yourself as an authority in the Showit space. This course provides the advanced strategies and business insights needed to elevate your brand and create a significant impact (and income) beyond one-on-one services.
Learning Outcomes
- Develop a CEO Mindset for Business Growth: You will learn how to transition from a freelancer’s mindset to that of a CEO. This involves setting clear six-figure goals, creating strategic plans, and cultivating the habits and discipline necessary for long-term business success and scalability.
- Identify and Target a Profitable Niche: You will master the process of researching and selecting a profitable niche for your Showit templates. The course teaches you how to analyze market demand, understand your ideal customer’s pain points, and choose a direction that makes designing and marketing your products significantly easier and more effective.
- Craft High-Value, Best-Selling Templates: You will gain the skills to design templates that not only look stunning but are also strategically crafted to sell. This includes understanding buyer psychology, selecting compelling visuals, creating a seamless user experience, and developing a unique design style that stands out in a crowded market.
- Master Pricing, Positioning, and Legal Protection: You will learn how to confidently price your templates for maximum profitability using proven strategies like the Pricing Pyramid. Furthermore, you’ll understand how to position your products as high-value offerings and protect your intellectual property with the correct licensing and legal pages.
- Implement a Multi-Channel Marketing System: You will acquire a comprehensive marketing education, learning how to drive consistent traffic and sales from multiple sources. This includes mastering organic and paid Pinterest strategies, creating effective Instagram content, leveraging Etsy SEO, building an email list, and implementing foundational SEO for your own website.
Course Modules
p>The Melissa Lunt – How To Build Six Figure Showit Template Shop course is structured into seven comprehensive modules that take you on a logical journey from idea to a fully scaled business. Each module is a building block, ensuring you have a solid foundation before moving on to the next, more advanced topic. Let’s dive into what each module entails.Module 1: Welcome & Mindset for Success
This foundational module is all about setting the stage for your success. Melissa begins by helping you build the crucial CEO mindset required to run a successful business, shifting your perspective from that of a trade-time-for-money freelancer to a scalable business owner. You’ll start by setting your six-figure goals and mapping out a clear vision for your template shop. The module also includes a practical “Download & Organize” section where you get immediate access to all the starter templates, tools, and checklists that come with the course. This initial step ensures you have everything you need to begin implementing what you learn right away, building momentum and confidence from day one. It’s about cultivating the habits and strategic thinking that will support your long-term growth and consistency in the business.
Module 2: Choosing Your Profitable Niche
A common pitfall for many designers is trying to create templates for everyone. This module eradicates that mistake by guiding you through the critical process of choosing a profitable niche. You’ll learn how to select a direction that aligns with both your passion and what the market is actively seeking. Melissa explores three of the most profitable niches for Showit templates, providing you with a head start in your research. By the end of this module, you’ll have a clearly defined target audience and a niche that makes every subsequent step—from design to marketing—infinitely easier and more focused. A strong niche is the bedrock of a successful template shop, and this module ensures you build yours on solid ground.
Module 3: Crafting High-Value Templates That Sell
This is where you get to the heart of the business: creating your product. This module is a deep dive into the art and science of designing templates that customers are eager to buy. You’ll learn how to choose a compelling design style and build a photo-driven mood board that resonates with your target audience. The module covers essential topics like where to source high-quality stock photos and the key software tools you’ll need. A standout feature is the “Build Along With Me” section, where Melissa guides you through creating your first template using a starter Showit design. You’ll also learn how to create a stellar customer experience with a branded purchase PDF, generate effective marketing copy using AI tools like ChatGPT, and create eye-catching mockups. This module is a masterclass in creating templates that are not just beautiful, but are also irresistible and market-ready.
Module 4: Pricing & Positioning for Profitability
Pricing your templates correctly is one of the most impactful decisions you’ll make. This module demystifies the process, equipping you with the confidence to charge what your templates are truly worth. You’ll learn the “Pricing Pyramid,” a powerful strategy for structuring your offerings with low, mid, and high-ticket digital products to maximize revenue. The training also covers crucial aspects like how to communicate the unique value of your templates and, just as importantly, how to protect your work. You’ll gain a clear understanding of licensing, commercial use rights, and the legal steps needed to safeguard your intellectual property. By the end of this module, you’ll have a pricing strategy that not only reflects the quality of your work but also positions your shop for maximum profitability.
Module 5: Setting Up Your Shop for Success
With your product created and priced, it’s time to build your storefront. This module provides step-by-step tutorials for setting up a streamlined and professional shop. You’ll learn how to add a fully functional template shop to your Showit website in minutes. The course also explores the pros and cons of different platforms, including Etsy and Creative Market, so you can make an informed decision. A key focus of this module is automation. You’ll learn how to connect essential systems like Thrivecart and Flodesk, and use tools like Zapier to automate digital delivery and purchase confirmations. This creates a seamless, pro-level experience for your customers and frees up your time. The module also ensures you have all the necessary legal pages in place to operate your shop professionally and safely.
Module 6: Marketing & Driving Sales
This is the magic module where you learn how to attract a steady stream of eager buyers. Melissa breaks down her exact marketing strategies for driving consistent traffic and sales without having to be “on” 24/7. You’ll map out a long-term marketing plan and dive into platform-specific strategies. Learn how to leverage Etsy’s algorithm to your advantage, create strategic Instagram content that attracts template buyers, and master Pinterest with both organic ranking strategies and a simple two-step paid ad system. The module also covers the fundamentals of email marketing for building trust and generating sales, along with beginner-friendly SEO tips to drive organic search traffic to your shop. This is your complete guide to making your templates visible and desirable.
Module 7: Scaling to Six Figures & Beyond
Once your shop is running successfully, it’s time to scale. This final module is designed to take your business to the six-figure mark and beyond. You’ll learn how to work less and earn more by implementing systems that drive repeat revenue. This includes strategies for stacking your offers with upsells, creating product bundles, and even launching membership-style products. Melissa also explores how to use AI tools and automation to speed up your workflow and marketing, allowing you to operate your business more efficiently. This module is about creating sustainable growth and building a true asset that provides you with financial freedom and the lifestyle you’ve been working towards.
Real-World Applications and Success Stories
The strategies taught in the Melissa Lunt – How To Build Six Figure Showit Template Shop course have immediate, real-world applications. Graduates can immediately apply the knowledge to launch a brand new template shop on Etsy, tapping into its massive built-in audience with a pre-optimized listing and marketing strategy. Alternatively, they can add a professional template shop to their existing Showit website, creating a new, high-margin revenue stream that complements their client services. The done-for-you templates mean a designer could technically have a shop up and running for sale within a week of starting the course. The marketing lessons on Pinterest and Instagram can be implemented the same day they are learned, driving traffic and building an audience before a single template is even listed. This course isn’t just theoretical; it’s a practical toolkit for building a tangible business asset right now.
The success stories from students are a testament to the course’s effectiveness. Take Chanel from Vanilla + Oak, an experienced template seller who still got “SO much value” from the course. She praised the “bite-sized lessons” and the “above and beyond” pre-made resources, stating she was excited to update her shop and make more sales. Then there’s Chelsea Lennox of Lennox Creative Co., who, despite having a well-established shop, found “takeaways for me that I’ll be implementing into my own business ASAP.” Perhaps most inspiring is Lena Renee from Sauci Studio, who not only launched a template shop and Etsy store but also used the principles to add design intensives and a day rate method to her business, completely transforming her service offerings. These stories illustrate that whether you’re a beginner or an experienced designer, the Melissa Lunt – How To Build Six Figure Showit Template Shop course provides the actionable insights needed to achieve significant business growth.
Pricing
p>Melissa Lunt offers two distinct pricing tiers for the Melissa Lunt – How To Build Six Figure Showit Template Shop course, allowing you to choose the level of investment and resources that best suits your needs and budget. Both options provide lifetime access to the core course materials and all future updates, ensuring your learning never becomes outdated.- Basic Plan – $1,297: This option grants you full access to all seven modules of the Superhero Academy course. You receive all the core templates necessary to launch and grow your shop, including mockups, help guides, and marketing templates. This is the perfect choice for designers who are confident in their ability to create their own template designs and want the essential business and marketing training.
- VIP Plan – $1,997: The VIP plan is the ultimate fast-track option. It includes everything in the Basic plan, plus three exclusive bonuses designed to accelerate your success. You get an advanced Showit website starter template with a license to resell, the Showit Canvas Pro Collection (a massive library of 222 pre-designed canvases to build templates faster), and a matching Canva social media posts template, also with resale rights. This plan is ideal for those who want to get to market faster with premium, done-for-you assets.
For both tiers, payment plans are available through Klarna or Afterpay, making the investment more accessible with monthly payments starting as low as $63 for the Basic plan. This pricing structure ensures that you can choose a path that aligns with your financial situation while still gaining access to a transformative educational experience.
Pros and Cons
Pros
- Comprehensive Business-in-a-Box: The course provides an all-encompassing system, combining in-depth training with a vast library of done-for-you templates for Showit, Canva, Flodesk, and more. This immense value accelerates the launch process significantly.
- Expert-Led and Proven Strategies: The instruction comes directly from Melissa Lunt, a designer who has successfully built her own six-figure template shop. The strategies are not theoretical; they are tested, proven, and based on real-world success.
- Strong Focus on Marketing and Sales: Unlike many design courses that focus only on creation, this program has a heavy emphasis on the crucial aspects of marketing, driving traffic, and making consistent sales across multiple platforms like Pinterest, Etsy, and Instagram.
- High-Value VIP Bonuses: The VIP upgrade offers exceptional value, providing a resellable advanced template and a massive canvas library that can save hundreds of hours of design work and help students get to market much faster.
- Lifetime Access and Updates: Your one-time investment grants you lifetime access to all course materials, including any future updates. This ensures your knowledge stays current as the digital landscape evolves.
- Platform Agnostic Selling Strategies: The course doesn’t lock you into one platform. It teaches you how to succeed on Etsy, your own website, and other marketplaces, giving you the flexibility to choose or diversify your sales channels.
Cons
- Significant Financial Investment: With a price point of over $1,000, the course is a substantial investment, which may be prohibitive for designers who are just starting out or are on a tight budget.
- Requires Prior Showit Knowledge: The course assumes you are already familiar with the Showit platform. It does not teach the basics of how to use Showit, making it unsuitable for absolute beginners to the software.
- Not a Get-Rich-Quick Scheme: The course provides a roadmap, not a magic button. Success still requires dedication, hard work, and consistent implementation of the strategies taught over time.
- Highly Focused on Showit: While the business principles are universal, the templates and specific design instructions are tailored exclusively for the Showit platform, limiting its direct applicability for designers who work primarily with other platforms like WordPress or Squarespace.
- Potential for Information Overload: The sheer volume of materials, templates, and training modules could be overwhelming for students who are not adept at managing large amounts of information and structuring their own learning pace.
- No Refund Policy: As is common with digital courses offering immediate access to all materials, there is a no-refund policy, which means the financial commitment is final.
FAQs
Do I need to be an expert in Showit to take this course?
You don’t need to be an expert, but you should already be familiar with Showit and how the platform works. This course does not teach the basics of using Showit—instead, it focuses on creating and selling high-converting templates. If you’re new to Showit, it’s recommended to get comfortable with the platform first before enrolling.
How long will I have access to the course?
You get lifetime access! That means you can go through the material at your own pace and revisit lessons anytime—even as the course gets updated with new content.
Will I learn how to market my templates?
Yes! There’s an entire marketing module dedicated to helping you get traffic, attract buyers, and make consistent sales using Instagram, Pinterest, email marketing, and even paid ads.
What if I’m already selling templates? Will this help?
Absolutely! If you’re already selling templates but struggling to make consistent sales, this course will help you improve your designs, increase your pricing, optimize your listings, and drive more traffic to your shop.
What software do I need for this course?
The main tool you’ll use is Showit. We also recommend Canva, Photoshop, or Illustrator for branding and marketing materials, but they’re not required.
Is this course just about selling on Etsy?
No, this course covers multiple selling platforms—including Etsy, your own website, and other marketplaces. You’ll learn the pros and cons of each so you can choose the best option for your business.
Final Verdict
The Melissa Lunt – How To Build Six Figure Showit Template Shop course is, without a doubt, one of the most comprehensive and value-packed programs available for designers looking to enter the digital product space. Melissa Lunt has successfully distilled her years of experience into a clear, actionable, and highly effective roadmap. The course’s greatest strength lies in its dual approach: it provides both the critical “why” (the business and marketing strategy) and the essential “how” (the done-for-you templates and tech tutorials). This combination eliminates the biggest hurdles that prevent most aspiring entrepreneurs from succeeding. The detailed modules on marketing, particularly on Pinterest and Etsy, are worth the price of admission alone, as they demystify the process of driving consistent traffic. While the investment is significant, the value offered—especially with the VIP tier—justifies the cost for those serious about building a real business. This is not a course for hobbyists or those seeking a passive, hands-off income stream. It is a rigorous, strategic training program for ambitious designers ready to put in the work to build a scalable, six-figure asset. If you are a Showit designer who is tired of the client grind and is committed to building a profitable template business, this course is an invaluable investment that could very well be the catalyst for transforming your career and financial future.