Introduction
ManyChat Conversations 2020 represents the leading virtual event that transformed how businesses approach chat marketing in an increasingly digital world. This comprehensive collection brings together over 30 videos from the virtual conference, capturing cutting-edge strategies from the brightest minds in business and marketing. If you’ve been looking for ways to modernize your marketing approach, ManyChat Conversations 2020 offers the perfect solution with actionable insights from industry giants like Ryan Deiss, Neil Patel, Molly Pittman, Daymond John, and Jasmine Star.
What makes ManyChat Conversations 2020 particularly valuable is its focus on practical tactics that can bulletproof your business during economic uncertainty. The content goes beyond theoretical concepts, delivering proven strategies that work in real-world scenarios. Whether you’re a small business owner looking to automate customer engagement or a marketing professional seeking to enhance your skillset, ManyChat Conversations 2020 provides the knowledge you need to stay competitive in today’s digital landscape.
As marketing continues to evolve at a rapid pace, ManyChat Conversations 2020 gives you instant access to powerful insights that could transform how you connect with your audience. The conference content covers everything from basic chatbot implementation to advanced automation strategies, ensuring you have the tools to put customer acquisition on autopilot and dramatically increase your profits.
Course Description
ManyChat Conversations 2020 is a comprehensive digital product featuring 40+ top marketing experts sharing their knowledge about chat marketing and business automation. This virtual conference was originally presented over three days and has been carefully curated into an accessible format that allows you to learn at your own pace. The content is structured to take you from fundamental concepts to advanced strategies, making it suitable for both beginners and experienced marketers looking to expand their chat marketing expertise.
The teaching style of ManyChat Conversations 2020 is dynamic and engaging, with each presenter bringing their unique perspective and expertise to the table. You’ll find a mix of keynote presentations, panel discussions, and practical demonstrations that show you exactly how to implement what you learn. The conference highlights include real-world case studies, proven frameworks, and insider tips that you won’t find elsewhere. ManyChat Conversations 2020 isn’t just about theory—it’s about giving you the tools to 10X your ROI and create sustainable growth through chat marketing.
What sets ManyChat Conversations 2020 apart from other marketing resources is its focus on actionable tactics that work in any economic environment. The presenters understand the challenges businesses face and provide solutions that help you automate time-consuming tasks, focus on revenue-generating activities, and build stronger relationships with your customers through conversational marketing. ManyChat Conversations 2020 delivers exactly what modern marketers need to thrive in today’s competitive landscape.
Ideal Student
- Digital marketers seeking to expand their skillset and master chat marketing strategies
- Small business owners wanting to automate customer communication and save valuable time
- Entrepreneurs looking to increase customer acquisition through innovative marketing channels
- E-commerce professionals aiming to improve customer support and sales conversion rates
- Marketing agency representatives wanting to offer chat marketing services to their clients
- Social media managers seeking to enhance engagement on platforms like Facebook Messenger
- Business automation enthusiasts interested in streamlining their marketing workflows
- Sales professionals looking to leverage chat for better lead nurturing and conversion
- Startup founders needing cost-effective marketing strategies with measurable ROI
- Content creators wanting to monetize their audience through conversational marketing
Learning Outcomes
- Master the fundamentals of chat marketing and understand why it’s crucial for modern business
- Implement automated conversational flows that nurture leads and drive conversions
- Create compelling chatbot sequences that feel personal and authentic to your audience
- Integrate chat marketing with your existing marketing channels for a cohesive strategy
- Measure and optimize the performance of your chat marketing campaigns for maximum ROI
- Develop strategies to put customer acquisition on autopilot while maintaining quality interactions
- Apply advanced ManyChat features to create sophisticated marketing automations
- Leverage chat marketing principles to bulletproof your business during economic challenges
- Create conversational experiences that increase customer satisfaction and loyalty
- Future-proof your marketing approach by staying ahead of chat marketing trends and innovations
Course Modules
ManyChat Conversations 2020 is structured into comprehensive modules covering all aspects of chat marketing. Each module contains multiple sessions from industry experts who share their knowledge, strategies, and practical tips. Let’s explore these modules in detail to understand what you’ll learn throughout this transformative program.
Module 1: Foundations of Chat Marketing
Module 1 of ManyChat Conversations 2020 establishes the essential groundwork for understanding and implementing successful chat marketing strategies. This module begins by explaining why chat marketing has become indispensable in today’s digital landscape and how consumer behavior has shifted toward conversational interfaces. You’ll learn about the psychology behind why people prefer chat-based interactions and how to leverage this preference for your business advantage. The presenters break down the key differences between chat marketing and traditional digital marketing approaches, highlighting the unique benefits that conversational interfaces offer in terms of engagement, conversion, and customer satisfaction. Throughout this module, you’ll discover how to align chat marketing with your overall business objectives and create a strategy that complements your existing marketing efforts.
The module also covers the technical foundations of setting up your chat marketing infrastructure, including:
- Understanding the ManyChat platform and its core capabilities
- Setting up your first chatbot with proper messaging flows
- Compliance considerations and best practices for chat marketing
- Integrating chat widgets with your website and social media channels
- Creating your first automated conversation sequences
Module 2: Chatbot Design and User Experience
Module 2 of ManyChat Conversations 2020 dives deep into the art and science of designing effective chatbots that provide exceptional user experiences. This module addresses one of the most critical aspects of chat marketing: creating conversational flows that feel natural, engaging, and valuable to your audience. The presenters share frameworks for mapping out conversation trees that guide users toward desired actions while maintaining a human-like interaction. You’ll learn how to balance automation with personalization, ensuring your chatbots feel helpful rather than robotic. The module covers essential design principles including message pacing, tone of voice, visual elements, and optimal response timing that keep users engaged throughout their journey.
This module also provides practical guidance on:
- Creating personas for your chatbots that align with your brand voice
- Designing conversation flows that address common customer pain points
- Implementing smart delays that mimic natural conversation rhythm
- Using buttons, cards, and visual elements to enhance user experience
- Writing compelling microcopy that drives action and engagement
Module 3: Lead Generation Through Chat
Module 3 of ManyChat Conversations 2020 focuses specifically on leveraging chat marketing as a powerful lead generation tool. This module reveals proven strategies for attracting qualified leads through conversational interfaces and nurturing them through the sales funnel. The presenters share innovative approaches to capture contact information through chat while maintaining a high-quality user experience. You’ll discover how to create irresistible lead magnets delivered through chat sequences and how to qualify leads automatically through conversational questioning. The module also covers how to integrate chat lead generation with your existing CRM systems to ensure seamless handoff to your sales team.
Key topics covered in this module include:
- Designing entry points that attract your ideal prospects to your chatbot
- Creating conversational lead magnets that outperform traditional forms
- Implementing qualification sequences that identify and prioritize high-value leads
- Integrating chat-generated leads with your email marketing and CRM platforms
- Measuring lead quality and optimizing your chat funnels for better results
Module 4: Sales Automation and Conversion
Module 4 of ManyChat Conversations 2020 transforms your chat marketing approach into a powerful sales engine. This module teaches you how to design conversational sales sequences that guide prospects through the buying journey naturally and effectively. The presenters share their most successful frameworks for selling through chat, including objection handling techniques, urgency creation, and social proof integration that works specifically in conversational contexts. You’ll learn how to recover abandoned carts, up-sell and cross-sell relevant products, and create personalized offers based on user behavior and preferences. The module also covers how to build trust through automated conversations and when to transition from chatbot to human intervention for maximum conversion rates.
This module also provides actionable strategies for:
- Creating conversational product recommendations that feel personalized
- Implementing abandoned cart recovery sequences with high conversion rates
- Designing flash sale announcements that create urgency through chat
- Building purchase sequences that reduce friction and improve completion rates
- Integrating payment processing directly within chat interfaces
Module 5: Advanced ManyChat Features
Module 5 of ManyChat Conversations 2020 takes you beyond the basics into the advanced features and capabilities of the ManyChat platform. This module is designed for marketers who want to push the boundaries of what’s possible with chat automation. The presenters demonstrate sophisticated techniques including conditional logic, dynamic content delivery, API integrations, and custom field management that allow you to create highly personalized experiences at scale. You’ll learn how to implement smart sequences that adapt based on user responses, behavior, and attributes to create truly individualized conversations that drive results.
This module covers advanced functionality such as:
- Implementing complex decision trees with branching logic
- Creating dynamic content that adapts based on user data and attributes
- Setting up API connections to integrate with external tools and databases
- Building triggered sequences based on website behavior and CRM data
- Using tags, custom fields, and growth tools to segment and target effectively
Module 6: Omnichannel Chat Strategy
Module 6 of ManyChat Conversations 2020 addresses the critical importance of creating an omnichannel approach to chat marketing. This module teaches you how to extend your chat marketing beyond a single platform to create cohesive conversational experiences across all customer touchpoints. The presenters share strategies for integrating Messenger marketing, Instagram Direct Messages, SMS, and other chat channels into a unified approach that meets customers wherever they are. You’ll learn how to maintain consistent messaging while adapting to the unique characteristics of each platform, and how to create seamless transitions between channels when appropriate.
The module provides practical guidance on:
- Designing platform-specific strategies while maintaining brand consistency
- Coordinating messaging across Messenger, Instagram, and SMS
- Creating cross-channel campaigns that leverage multiple chat platforms
- Understanding audience preferences and behavior across different platforms
- Maintaining conversation continuity as users move between channels
Module 7: Analytics and Optimization
Module 7 of ManyChat Conversations 2020 focuses on measuring, analyzing, and optimizing your chat marketing efforts for maximum impact. This module teaches you how to use data to make informed decisions about your chat marketing strategy and continually improve your results. The presenters explain which metrics matter most for chat marketing and how to track them effectively within ManyChat and through external analytics tools. You’ll learn how to set up proper tracking, interpret performance data, identify optimization opportunities, and run A/B tests that provide actionable insights for improvement.
Key topics covered in this module include:
- Understanding the key performance indicators for chat marketing success
- Setting up conversion tracking and attribution for chat interactions
- Analyzing conversation flow performance to identify drop-off points
- Implementing A/B testing for messages, flows, and growth tools
- Creating dashboards that visualize chat marketing performance and ROI
Module 8: Industry-Specific Applications
Module 8 of ManyChat Conversations 2020 explores how chat marketing principles apply across different industries and business models. This module features presenters from various sectors who share their specific approaches and results, providing relevant examples you can adapt to your own context. You’ll see how e-commerce businesses, professional service providers, B2B companies, and content creators have all successfully implemented chat marketing strategies tailored to their unique needs and customer expectations. The module helps you identify which applications are most relevant to your business and how to implement them effectively.
Industry-specific strategies covered include:
- E-commerce applications for product recommendations, support, and reviews
- Professional services use cases for appointment scheduling and lead nurturing
- B2B applications for lead qualification and customer support
- Content delivery and community building for creators and publishers
- Local business applications for reservations, FAQs, and customer communication
Module 9: Scaling Your Chat Marketing
Module 9 of ManyChat Conversations 2020 addresses the challenges and opportunities of taking your chat marketing to scale. This module is designed for businesses that have established successful chat marketing foundations and want to expand their impact significantly. The presenters share strategies for handling increased volume while maintaining quality, automating more complex interactions, and integrating chat marketing into broader marketing operations. You’ll learn how to build a team structure that supports chat marketing growth, create workflows for ongoing content creation, and develop systems that allow your chat marketing to evolve with your business.
This module provides guidance on:
- Building modular chat systems that can grow with your business
- Creating templates and frameworks for consistent content development
- Establishing team roles and responsibilities for chat marketing management
- Integrating chat marketing into your broader marketing technology stack
- Developing processes for continuous improvement and innovation
Module 10: Future of Chat Marketing
Module 10 of ManyChat Conversations 2020 looks forward to the emerging trends and future possibilities in chat marketing. This module helps you prepare for what’s next in the rapidly evolving conversational marketing landscape. The presenters share their predictions for how chat technology will develop, what consumer expectations will be, and how businesses can stay ahead of the curve. You’ll gain insights into emerging platforms, new features to watch, and innovative applications that will shape the future of conversational marketing. This forward-looking module ensures that your investment in chat marketing continues to pay dividends well into the future.
Topics covered in this module include:
- Emerging chat platforms and their potential for marketing
- The evolution of AI and machine learning in chat marketing
- Integration of chat with other emerging technologies like AR and VR
- Predictions for regulatory changes and how to prepare for them
- Strategies for staying adaptable as chat marketing continues to evolve
Real-World Applications and Success Stories
ManyChat Conversations 2020 isn’t just about theory—it’s packed with real-world applications that you can immediately implement in your business. The conference presenters share detailed case studies showing how chat marketing has transformed operations across various industries. For example, e-commerce businesses report cart recovery rates improving by up to 30% when implementing the abandoned cart sequences taught in the sales automation module. Service-based companies have reduced their lead response times from hours to seconds while improving qualification accuracy through the conversational lead generation strategies covered in Module 3.
The real power of ManyChat Conversations 2020 becomes clear when you see the comprehensive success stories shared throughout the content. Small businesses have used these strategies to compete with larger companies by offering superior customer service through automated yet personalized chat interactions. One e-commerce retailer implemented just three of the strategies from the conference and saw a 22% increase in overall revenue within 60 days. A marketing agency that adopted the omnichannel approach from Module 6 reported a 45% improvement in client retention rates. These aren’t isolated examples—ManyChat Conversations 2020 provides the framework that businesses of all sizes have used to achieve similar results across different markets and business models.
Pricing
The ManyChat Conversations 2020 replay pass is available at a competitive price point that represents exceptional value considering the breadth and depth of content provided. Originally priced at $699, this comprehensive collection of over 30 expert presentations offers a complete education in chat marketing at a fraction of what you’d pay for individual consulting or multiple specialized courses.
- One-Time Payment: Get lifetime access to all 30+ video presentations from ManyChat Conversations 2020 with a single payment. This includes all conference sessions, supplementary materials, and any future updates to the content, making it a valuable resource you can return to again and again as you implement and refine your chat marketing strategy.
With your purchase of ManyChat Conversations 2020, you receive full access to all conference content, including presentations from industry leaders like Neil Patel, Ryan Deiss, Molly Pittman, Daymond John, and Jasmine Star. The content is organized by topic and includes actionable strategies you can implement immediately. There are no hidden fees or upsells—just comprehensive education in chat marketing that can transform how you connect with customers and grow your business.
Pros and Cons
Pros
- Comprehensive content covering all aspects of chat marketing from fundamentals to advanced strategies
- Presents insights from 40+ industry experts including well-known names like Neil Patel and Ryan Deiss
- Offers practical, actionable tactics rather than just theoretical concepts
- Provides lifetime access to all 30+ video presentations for reference and continued learning
- Addresses specific use cases across various industries and business models
- Includes real-world examples and success stories that validate the strategies presented
Cons
- Content is recorded from a 2020 conference, so some platform-specific features may have evolved
- The large volume of content may feel overwhelming for complete beginners to chat marketing
- Lacks interactive elements or live Q&A sessions that were part of the original conference
- Does not provide direct access to ManyChat software, which is a separate subscription
- Requires significant time investment to watch all presentations and implement strategies
- Some presentations reference specific economic conditions from 2020 that may feel dated
FAQs
What is ManyChat Conversations 2020?
ManyChat Conversations 2020 is a virtual marketing conference featuring 40+ industry experts sharing strategies on chat marketing, automation, and business growth. It includes over 30 video presentations that provide actionable insights for leveraging conversational marketing in your business.
Is ManyChat Conversations 2020 suitable for beginners?
Yes, ManyChat Conversations 2020 is designed to accommodate various skill levels. It begins with foundational concepts and progressively covers more advanced strategies, making it appropriate for both newcomers to chat marketing and experienced marketers looking to expand their knowledge.
How long do I have access to the ManyChat Conversations 2020 content?
When you purchase the ManyChat Conversations 2020 replay pass, you receive lifetime access to all the content. You can watch the presentations at your own pace and return to them as often as you like to refresh your knowledge or find specific insights.
Do I need to use ManyChat software to benefit from ManyChat Conversations 2020?
While ManyChat Conversations 2020 focuses heavily on the ManyChat platform, the principles and strategies taught apply to chat marketing broadly. You’ll gain valuable insights even if you’re using different chat marketing tools or evaluating which platform best meets your needs.
What makes ManyChat Conversations 2020 different from other marketing courses?
ManyChat Conversations 2020 offers the diverse perspectives of 40+ industry experts rather than a single instructor’s viewpoint. It was created as a conference experience, bringing together varied approaches, case studies, and strategies that provide a comprehensive education in chat marketing.
Can I implement what I learn in ManyChat Conversations 2020 without technical skills?
Yes, ManyChat Conversations 2020 is designed for marketers and business owners rather than developers. The presentations focus on strategy and implementation within the ManyChat platform, which is designed to be accessible to non-technical users through its visual interface.
Final Verdict
ManyChat Conversations 2020 represents an exceptional investment for any business looking to enhance their marketing through conversational interfaces. With 40+ industry experts sharing proven strategies, this comprehensive collection provides education that would cost tens of thousands of dollars to obtain through consulting or multiple specialized courses. While the content was originally presented in 2020, the fundamental principles of chat marketing remain highly relevant, and the strategies taught continue to deliver results for businesses of all sizes.
The strength of ManyChat Conversations 2020 lies in its diversity of perspectives and practical focus. You’re not just learning one approach to chat marketing—you’re exposed to multiple strategies from different industries and business models, giving you the flexibility to adapt what you learn to your specific situation. The inclusion of well-known marketing experts like Neil Patel and Ryan Deiss adds credibility and ensures you’re learning from proven leaders in the field.
For businesses struggling to modernize their marketing approach or looking for more cost-effective ways to acquire and nurture customers, ManyChat Conversations 2020 offers the perfect solution. The content teaches you how to automate time-consuming tasks while maintaining personal connections with customers—exactly what modern marketing requires. Whether you’re new to chat marketing or looking to take your existing efforts to the next level, ManyChat Conversations 2020 provides the knowledge, strategies, and inspiration you need to succeed in today’s digital landscape.