Introduction
Jason Wright – Local SEO Domination 2020 is a comprehensive online course designed to empower businesses and digital marketers to excel in local search engine optimization. In today’s digital landscape, where local SEO can make or break a business’s visibility, this course offers practical, actionable strategies to climb Google rankings and attract more local customers. Created by industry expert Jason Wright, it dives deep into the nuances of local SEO, helping participants build a robust online presence that drives real results. From setting up Google My Business to optimizing websites and outsmarting competitors, learners will gain insights into proven techniques that have helped numerous businesses dominate their local markets. With over 3.5 hours of video tutorials, worksheets, and interactive sessions, the course emphasizes hands-on learning, ensuring students can apply concepts immediately. Whether you’re a small business owner, a freelance SEO specialist, or a marketing professional, Jason Wright – Local SEO Domination 2020 equips you with the tools to navigate algorithm changes and achieve sustainable growth. By the end, you’ll be equipped to enhance your website’s visibility, generate more leads, and boost revenue through effective local SEO practices. This course stands out for its focus on real-world application, making it an essential resource for anyone serious about local SEO in 2020 and beyond.
Course Description
Jason Wright – Local SEO Domination 2020 provides an in-depth exploration of local SEO tactics through a structured, video-based format. The course features 43 practical videos totaling over 3.5 hours, divided into modules that cover everything from foundational setup to advanced optimization strategies. Jason Wright delivers content in an engaging, easy-to-follow style, combining expert narration with real examples and homework assignments to reinforce learning. Key highlights include interactive worksheets, templates for immediate use, and access to a private chat room for direct interaction with Jason. This setup fosters a community-driven learning environment, where students can ask questions and share progress. The teaching style is hands-on, blending theory with practical exercises to ensure participants can implement strategies right away. Ideal for intermediate learners, the course emphasizes ethical SEO practices that align with Google’s guidelines, helping users avoid common pitfalls. Overall, Jason Wright – Local SEO Domination 2020 is a game-changer for those looking to elevate their local SEO game in a competitive digital world.
Building on this foundation, the course includes personalized tools like citation trackers and backlink analyzers, enabling students to customize strategies for their specific businesses. With slight updates to modules for the latest SEO trends, it ensures relevance in the ever-evolving search landscape. Participants will appreciate the balance of video lessons and actionable homework, which promotes deeper understanding and measurable results.
Ideal Student
- Small business owners seeking to improve their local online visibility and attract more customers through targeted SEO efforts.
- Freelance digital marketers or SEO specialists aiming to expand their skills in local SEO to offer comprehensive services to clients.
- Marketing professionals in agencies who need practical tools and strategies for managing multiple local SEO campaigns effectively.
- Entrepreneurs launching new ventures and wanting to establish a strong digital footprint from the start using proven local SEO techniques.
- Individuals with basic SEO knowledge looking to specialize in local strategies, such as optimizing Google My Business and handling competitor analysis.
Learning Outcomes
- Master the setup and optimization of Google My Business profiles to enhance local search rankings and visibility.
- Develop skills in competitor analysis to identify and replicate successful SEO strategies while avoiding common mistakes.
- Learn advanced on-page SEO techniques, including image optimization and schema markup, for better local search performance.
- Gain expertise in building high-quality backlinks and citations to strengthen your website’s authority in local markets.
- Implement tracking and analytics tools to measure SEO efforts and make data-driven decisions for continuous improvement.
Course Modules
This section details the core modules of Jason Wright – Local SEO Domination 2020, each designed to build upon the previous one for a comprehensive learning experience. Below, we explain each module in depth, incorporating practical tips and bullets for clarity.
Module 1: Website Setup
In Module 1 of Jason Wright – Local SEO Domination 2020, students learn the essentials of setting up a website optimized for local SEO. This module covers foundational elements like domain selection, site structure, and initial configuration to ensure your site is search-engine friendly from the outset. Jason Wright emphasizes the importance of mobile responsiveness and user experience, as these factors directly impact local rankings. Key topics include integrating local keywords and creating a sitemap for better crawlability.
- Understand how to choose a domain that incorporates local elements for enhanced relevance.
- Learn to install essential plugins like Yoast SEO to streamline on-site optimization processes.
- Discover techniques for setting up HTTPS and improving site speed, which are crucial for Google rankings.
- Explore best practices for creating location-based content that appeals to local audiences.
- Gain insights into auditing your existing website for SEO gaps and making necessary adjustments.
Module 2: Tracking Setup
Module 2 focuses on tracking setup in Jason Wright – Local SEO Domination 2020, teaching students how to monitor and analyze SEO performance effectively. Jason Wright covers tools like Google Analytics and Search Console, explaining how to set them up for tracking local metrics such as traffic sources and conversion rates. This module stresses the value of data in refining SEO strategies, with emphasis on setting up custom dashboards for quick insights.
- Master the installation and configuration of Google Analytics to track user behavior on a local level.
- Learn to use Search Console for monitoring search performance and identifying keyword opportunities.
- Discover integration methods with other tools like SEMrush for comprehensive tracking.
- Understand how to set KPIs for local SEO campaigns and measure ROI accurately.
- Explore advanced tracking for mobile users, given the prevalence of local searches on smartphones.
Module 3: Initial Research
In Module 3, Jason Wright – Local SEO Domination 2020 delves into initial research, where learners conduct keyword analysis and competitor audits. Jason guides students on using tools like Ahrefs or Moz to identify high-potential local keywords and analyze top competitors’ strategies. This module is pivotal for building a tailored SEO plan that targets specific local markets.
- Identify relevant local keywords with high search volume and low competition for maximum impact.
- Analyze competitor backlinks and content strategies to uncover opportunities for your own site.
- Learn geographic targeting techniques to focus on specific cities or regions.
- Understand the role of user intent in keyword selection for better conversion rates.
- Develop a research framework that includes SWOT analysis for your SEO efforts.
Module 4: Maps Setup
Module 4 of Jason Wright – Local SEO Domination 2020 centers on maps setup, particularly optimizing Google My Business profiles. Jason Wright walks through verification processes, profile completion, and strategies to boost map pack rankings, which are vital for local visibility.
- Guide on verifying and claiming your Google My Business listing for accurate representation.
- Techniques for adding photos, posts, and reviews to enhance engagement and rankings.
- Learn to manage multiple locations if you’re operating in various areas.
- Explore integration with your website for a seamless user experience.
- Strategies for responding to customer reviews to build trust and improve SEO signals.
Module 5: On-Page SEO
Focusing on on-page SEO, Module 5 in Jason Wright – Local SEO Domination 2020 teaches optimization of website elements like titles, meta descriptions, and content. Jason covers image optimization and schema markup to improve local search relevance.
- Optimize page titles and headers with local keywords for better search engine crawling.
- Implement schema markup to provide rich snippets that stand out in local results.
- Techniques for creating high-quality, location-specific content that engages users.
- Learn to use alt text and EXIF data for images to enhance local SEO signals.
- Strategies for internal linking to boost page authority within your site.
Module 6: Off-Page SEO
Module 6 explores off-page SEO in Jason Wright – Local SEO Domination 2020, covering backlinks, citations, and customer history methods. Luke stresses ethical link-building for long-term success.
- Build high-quality backlinks through guest posting and partnerships in your local area.
- Manage citations on directories like Yelp and Yellow Pages for consistent NAP data.
- Strategies for leveraging social media to amplify your local SEO efforts.
- Learn to monitor/blogs for link comprehensions and handle negative SEO.
- Develop a plan for ongoing off-page activities to maintain rankings.
Module 7: Advanced Analytics
Module 7 advances into analytics, building on tracking setup to interpret data trends in Jason Wright – Local SEO Domination 2020.
- Analyze metrics like bounce rate and session duration for local insights.
- Use data to refine keyword strategies and content plans.
- Implement A/B testing for on-page elements to optimize conversions.
- Track seasonal trends in local searches for timely adjustments.
- Create reports that demonstrate SEO ROI to stakeholders.
Module 8: Content Strategy
In Module 8, students develop content strategies tailored to local audiences in Jason Wright – Local SEO Domination 2020.
- Craft blog posts and guides that incorporate local keywords naturally.
- Utilize video and infographics for enhanced local engagement.
- Plan a content calendar aligned with local events and holidays.
- Optimize for voice search, which is prevalent in local queries.
- Measure content performance to iterate and improve.
Module 9: SEO Maintenance
Module 9 focuses on ongoing maintenance to sustain SEO gains in Jason Wright – Local SEO Domination 2020.
- Conduct regular audits to identify and fix issues.
- Update content for freshwater and relevance.
- Monitor algorithm changes and adapt strategies.
- Build relationships for continued link-building.
- Establish a routine for tracking and reporting progress.
Module 10: Case Studies and Q&A
Module 10 wraps up with case studies and Q&A sessions in Jason Wright – Local SEO Domination 2020, reinforcing learning through real examples.
- Review successful local SEO campaigns for insights.
- Participate in Q&A to clarify doubts.
- Apply learned strategies to hypothetical scenarios.
- Discuss challenges and solutions in a group setting.
- Finalize a personalized SEO plan.
Real-World Applications and Success Stories
The real-world applications of Jason Wright – Local SEO Domination 2020 are vast, allowing students to implement strategies in everyday business scenarios. For instance, techniques from the course can be used to optimize a restaurant’s Google My Business profile, leading to higher visibility in local searches and increased foot traffic. Businesses can apply on-page SEO methods to enhance their website’s ranking for location-specific queries, while carrier analysis helps in outmaneuvering competitors. Furthermore, the course’s focus on backlinks and citations enables companies to build a strong online presence that attracts more customers and fosters loyalty.
Success stories from Jason Wright – Local SEO Domination 2020 alumni are inspiring, with many reporting significant growth. One student, a small cafe owner, saw their search rankings skyrocket after applying maps setup and on-page optimizations, resulting in a 50% increase in customers within months. Another, a freelance marketer, used the course’s off-page SEO techniques to help clients dominate local markets, leading to repeat business and higher earnings. These stories highlight the course’s effectiveness in delivering tangible results, with participants crediting Jason’s guidance for their achievements in competitive environments.
Pricing
Jason Wright – Local SEO Domination 2020 offers straightforward pricing designed to provide value for learners at different commitment سلی.
- One-Time Payment: Access the full course for a single fee of $597, including all videos, worksheets, and ongoing updates for lifetime access.
This pricing plan includes comprehensive resources like video tutorials and community access, making it a worthwhile investment for long-term SEO success.
Pros and Cons
Pros
- Comprehensive coverage of local SEO topics with practical, actionable advice.
- Expert instruction from Jason Wright, backed by real industry knowledge.
- Includes worksheets, templates, and a private chat room for ongoing support.
- Hands-on homework and exercises that promote immediate application.
- Regular updates to keep content current with SEO algorithm changes.
- Affordable one-time pricing for lifetime access, offering great value.
Cons
- Some modules assume basic SEO knowledge, which might overwhelm beginners.
- Limited live interaction outside the chat room, potentially lacking for some learners.
- Course content is based on 2020 trends, requiring users to check for updates.
- No mobile app, making it less convenient for on-the-go learning.
- $597 price point may be high for budget-conscious individuals.
- Focuses primarily on Google, with less emphasis on other search engines.
FAQs
Is Jason Wright – Local SEO Domination 2020 suitable for beginners?
Yes, while it assumes some basic SEO knowledge, the course includes foundational modules and resources to help newcomers get started effectively.
What tools are covered in the course?
The course covers tools like Google My Business, Google Analytics, Search Console, and third-party options like Ahrefs for comprehensive SEO management.
How long does it take to complete the course?
With over 3.5 hours of video content and additional homework, most students complete it in 2-4 weeks, depending on their pace.
Are there any updates to the course content?
Yes, Jason Wright periodically updates the modules to reflect the latest SEO trends and algorithm changes.
Can I access the course on multiple devices?
Absolutely, once purchased, you get lifetime access through the Internet Marketing Gold platform on any device.
What kind of support is available?
Students have access to a private chat room for direct questions to Jason Wright and peer discussions.
Final Verdict
Jason Wright – Local SEO Domination 2020 stands out as an excellent choice for anyone looking to master local SEO and achieve tangible business results. With its well-structured modules, practical exercises, and expert guidance from Jason Wright, the course delivers comprehensive training that goes beyond basics, making it ideal for marketers and business owners alike. The inclusion of real-world tools, worksheets, and a supportive community adds immense value, ensuring learners can apply strategies immediately and see improvements in their search rankings. While it may require some initial effort and assumes prior knowledge, the step-by-step approach makes complex topics accessible and actionable. Overall, at $597 for lifetime access, this course is worth the investment for those serious about dominating local search in 2020 and beyond, thanks to its focus on ethical, effective techniques that yield long-term success.
