Introduction
In a world where local businesses, especially restaurants, face unprecedented challenges, the need for effective, direct-to-consumer marketing has never been greater. The traditional model of relying on foot traffic is no longer a viable strategy for sustained growth. This is where the Ben Adkins – Pizza Money System comes into play, offering a lifeline not just for struggling eateries but also for aspiring entrepreneurs and digital marketers. This course isn’t just another marketing theory; it’s a practical, step-by-step blueprint for building a highly profitable, recurring revenue business by providing an in-demand SMS marketing service. You will learn how to create your own simple SMS marketing software in under 25 minutes and how to leverage that tool to deliver exceptional results for restaurant clients, who will happily pay you $200 per month for the service. This system is designed to be simple to implement, requires no prior coding experience, and provides a clear path to generating a substantial income by solving a critical problem for a hungry market. If you’re looking to build a real business with a predictable income stream, this deep dive into the Ben Adkins – Pizza Money System will show you exactly what’s possible and how to achieve it.
Course Description
>The Ben Adkins – Pizza Money System is a comprehensive, video-based training program that reveals a “secret” yet remarkably simple technique for helping local restaurants attract a consistent flood of customers. The core of the system revolves around building and managing a proprietary SMS marketing list for restaurant owners, enabling them to communicate directly with their customer base, share special offers, and drive orders on demand. The course meticulously breaks down every aspect of this business model, from the technical setup of your SMS software to the strategies for acquiring high-paying clients. Ben Adkins, a seasoned expert in serving local business clients, provides a proven framework that has been tested and refined to deliver consistent results, making it an invaluable resource for anyone looking to enter the local marketing space or add a lucrative service to their existing agency. >What sets this course apart is its focus on practicality and immediate application. It’s not about overwhelming you with complex theories but about giving you a concrete, actionable plan. You’ll learn the exact scripts, pricing models, and client-onboarding processes used by Ben’s team to secure long-term clients. The teaching style is direct, to the point, and designed for individuals with little to no technical background. By the end of the Ben Adkins – Pizza Money System, you will have all the tools and knowledge needed to launch your own SMS marketing service, sign your first clients, and build a sustainable business that generates recurring revenue month after month.Ideal Student
- Aspiring Digital Agency Owners: Individuals who want to start their own marketing business but are looking for a specific, high-demand, and easy-to-manage service to offer local clients.
- Current Freelancers or Marketers: Those already in the digital marketing space who want to add a powerful, recurring revenue service to their portfolio and increase their monthly income without significantly increasing their workload.
- People Seeking a Side Hustle: Anyone looking for a flexible and profitable side business that can be managed with just a few hours of work per week, with the potential to grow into a full-time income.
- Local Business Consultants: Professionals who already work with small businesses and want to add a tangible, results-driven marketing solution that delivers clear ROI and strengthens client relationships.
- Tech-Savvy Beginners: Individuals with no prior coding or technical experience who are motivated to learn a new skill and are looking for a step-by-step system that guides them through every stage of building and running the service.
Learning Outcomes
- Successfully build your own fully functional SMS marketing and broadcast software from scratch in under 30 minutes, without any coding knowledge.
- Master the art of crafting compelling SMS campaigns that drive immediate action, such as placing orders, redeeming special offers, and increasing customer loyalty for restaurants.
- Develop a proven client acquisition system to identify, approach, and sign local restaurant owners who are eager to pay for your high-value service.
- Implement a seamless client onboarding and management process that requires minimal ongoing effort, allowing you to scale your business and manage multiple clients efficiently.
- Establish a profitable recurring revenue business model, confidently charging clients $200 per month (or more) and building a predictable income stream that provides financial stability.
Course Modules
>The Ben Adkins – Pizza Money System is structured into a series of in-depth modules that guide you from zero to a fully functional and profitable marketing business. Each module is designed to build upon the last, ensuring you have a complete understanding of the system before moving on to the next stage. Below is a detailed breakdown of what you can expect to learn in each part of the course.Module 1: The Pizza Money Foundation & Mindset
This introductory module sets the stage for your entire journey. Ben Adkins dives deep into the ‘why’ behind the Ben Adkins – Pizza Money System, explaining the market dynamics that make this opportunity so timely and profitable. You’ll understand the critical shift in consumer behavior and why restaurants are desperately seeking solutions like yours. This section is designed to instill the right mindset for success, focusing on providing immense value and building long-term client relationships. Key takeaways include:
- Understanding the post-pandemic marketing landscape for local restaurants.
- The psychology of SMS marketing and why it outperforms email and social media for this niche.
- Developing the consultant mindset: how to position yourself as a valuable partner, not just a service provider.
Module 2: Building Your SMS Marketing Software
Despite what it sounds like, building your own software is incredibly simple and requires zero coding. In this hands-on module, Ben walks you through the exact, step-by-step process of setting up your own SMS marketing platform. You’ll be guided click-by-click through a specific software tool that allows you to create a white-label, professional-grade service. By the end of this module, you will have a fully functional system ready to take on your first client. This module covers:
- A detailed tour of the software platform used to build your service.
- How to configure your SMS broadcast system, including setting up keywords and autoresponders.
- Branding your service to look professional and trustworthy to potential clients.
Module 3: Crafting irresistible Restaurant Offers
Having the software is one thing; knowing what to send to a restaurant’s customer list is another. This module is all about the content. Ben teaches you the art and science of creating SMS offers that get opened, read, and acted upon instantly. You’ll learn the specific types of promotions that work best for different restaurant types and how to structure your messages for maximum impact. This is the core of delivering results that keep clients paying you month after month. You will learn:
- The ‘Slow Night’ SMS blast: how to fill a restaurant on a typically quiet evening.
- Crafting limited-time offers that create urgency and drive immediate sales.
- The optimal frequency and timing for sending messages to avoid annoying customers.
Module 4: The Client Identification System
Now that you have the service and the know-how to create compelling campaigns, it’s time to find clients. This module reveals Ben’s proven strategies for identifying the perfect restaurant clients who are most likely to say ‘yes’. You’ll learn where to look, what signs to look for, and how to create a target list of high-potential prospects. This isn’t about cold-calling hundreds of random places; it’s about strategic, targeted outreach. The lessons include:
- Using online directories and review sites to find struggling but motivated restaurants.
- The ‘Foot Traffic’ method: identifying businesses in your local area with high potential.
- How to qualify leads to ensure you’re only spending time on prospects who can afford your service.
Module 5: The Pitch Perfect Sales Process
Many people fear sales, but this module demystifies the process. Ben provides you with the exact scripts, email templates, and presentation materials he uses to close deals consistently. You’ll learn how to approach a restaurant owner, what to say in your first conversation, and how to demonstrate the value of your service without being pushy. The goal is to make the sale a logical next step for the business owner. Key components are:
- The ‘Problem-Agitate-Solve’ framework for your initial outreach.
- How to conduct a ‘Discovery Call’ that uncovers the restaurant’s biggest pain points.
- Presenting your service and pricing with confidence and clarity.
Module 6: Sealing the Deal: Contracts and Pricing
This module covers the crucial administrative side of signing a client. You’ll get access to the exact contract template Ben uses, which protects both you and the client. You’ll also learn the psychology behind the $200/month price point and how to present it as an incredible value. Ben also discusses how to handle objections and negotiate from a position of strength. This module ensures you start your client relationships on a professional and profitable footing. You’ll discover:
- The essential clauses every client contract should have.
- Why a simple, flat-rate pricing model is most effective for this service.
- How to set up automated payments to ensure your recurring revenue is truly passive.
Module 7: The Flawless Client Onboarding Experience
Getting the client is just the beginning. A smooth onboarding process is critical for long-term retention. In this module, you’ll learn a step-by-step checklist for bringing a new client into your system. This includes everything from setting up their SMS lists to training their staff on how to promote it in-store. A great onboarding experience shows your professionalism and sets the stage for delivering quick wins. This module covers:
- Creating a simple welcome packet for new clients.
- The ‘Table Tent’ and ‘Register Sticker’ strategy for rapid list building.
- How to run the first campaign with your new client to guarantee an early success.
Module 8: Ongoing Management and Reporting
One of the biggest selling points of the Ben Adkins – Pizza Money System is how ‘hands-off’ the ongoing management is. This module teaches you how to systematize your monthly tasks so you can manage dozens of clients without working more hours. You’ll also learn how to create simple, powerful reports that demonstrate your value and make it a no-brainer for clients to keep paying you. The focus is on efficiency and results. Topics include:
- The 30-minute monthly client check-in call.
- How to track key metrics like list growth, redemption rates, and revenue generated.
- Using simple templates to send professional monthly reports that justify your fee.
Module 9: Scaling Your Pizza Money Empire
Once you have a system that works, it’s time to scale. This module is for when you’re ready to move from a side hustle to a full-fledged agency. Ben shares advanced strategies for growth, including how to hire your first virtual assistant to handle the day-to-day tasks, how to move into other local business niches, and how to potentially franchise your system. This is your roadmap to a seven-figure business. You’ll learn about:
- Documenting your processes (SOPs) for easy delegation.
- Where to find and hire reliable virtual assistants.
- Expanding beyond restaurants to other service-based businesses that can benefit from SMS marketing.
Module 10: Advanced Strategies and Bonuses
In this final module, Ben ties everything together and provides some advanced ninja tactics to help you get even better results for your clients and increase your earnings. This might include strategies for running more complex SMS funnels, integrating with other marketing channels, or advanced client retention techniques. The module also includes a roundup of all the resources, templates, and bonus materials mentioned throughout the course, giving you everything you need to succeed. This module ensures you stay ahead of the competition. It includes:
- Advanced segmentation strategies for hyper-targeted offers.
- How to use SMS to boost a restaurant’s online ordering and delivery sales.
- A library of Ben’s best-performing SMS campaigns that you can adapt and use for your own clients.
Real-World Applications and Success Stories
>The principles taught in the Ben Adkins – Pizza Money System have immediate and powerful real-world applications. The core concept—using direct SMS communication to drive sales—is universally effective for any business that relies on repeat customers and special promotions. While the course focuses on restaurants, the techniques can be adapted for cafes, bars, retail shops, salons, and even service-based businesses like dentists or chiropractors. A marketer could use this system to add a $5000/month recurring revenue stream to their agency within six months by signing just 2-3 clients per month. A stay-at-home parent could build a full-time income, managing 15-20 clients with just a few hours of work per day, thanks to the systematized nature of the service. The real-world application is simple: you become the indispensable marketing partner for local businesses, providing a tangible service that directly impacts their bottom line. >Consider the story of Sarah, a freelance graphic designer who was struggling to find consistent work. After taking the course, she approached a local Italian restaurant that was visibly empty on weeknights. Using Ben’s pitch, she landed her first client at $200/month. Within the first month, her ‘Two-for-One Tuesday’ SMS blast brought in over 30 extra covers, paying for her service multiple times over. The restaurant owner was ecstatic. Sarah used that testimonial to land two more clients in the next month. Within six months, she had replaced her design income with a more predictable and less stressful business managing SMS campaigns for eight local eateries. This isn’t an isolated case; the Ben Adkins – Pizza Money System is filled with similar stories of individuals who have leveraged this simple system to create life-changing income by providing immense value to their local communities.Pricing
>Investing in the Ben Adkins – Pizza Money System is an investment in a complete business blueprint, not just a course. The pricing is structured as a one-time payment that gives you lifetime access to all training materials, templates, and any future updates.- One-Time Payment: $497. This single payment provides you with full, lifetime access to the entire Pizza Money System course, including all video modules, downloadable scripts, contract templates, and bonus materials. There are no recurring subscription fees for the course itself.
Pros and Cons
Pros
- High-Demand Service: SMS marketing is a proven and highly effective strategy for local restaurants, a market that constantly needs new customers.
- Recurring Revenue Model: The course teaches you how to build a business with predictable, month-to-month income, providing financial stability.
- No Technical Skills Required: The system for building the SMS software is designed for complete beginners, with no coding or technical background needed.
- Specific and Actionable: This is not vague theory. It provides a step-by-step blueprint, including scripts, templates, and pricing strategies.
- Low Startup Costs: Beyond the course fee, the overhead for running this business is minimal, requiring only the cost of the SMS software platform.
- Scalable Business Model: The system is designed to be systematized, allowing you to grow and manage multiple clients without a proportional increase in your workload.
Cons
- Requires Sales and Outreach: The system doesn’t find clients for you. You will need to be comfortable with proactive outreach and sales to build your client base.
- Niche Specificity: While adaptable, the core material is heavily focused on restaurants. It may not be as directly applicable to other B2B or e-commerce models.
- Results Are Not Guaranteed: Your success is directly tied to your effort in implementation. Simply watching the videos without taking action will not yield results.
- Potential for Market Saturation: As more people learn the system, competition in certain areas could increase, requiring you to be better at sales and marketing.
- Client Management Responsibility: While ‘hands-off’, you are still responsible for client communication, reporting, and ensuring their success, which requires a professional approach.
- Dependence on Third-Party Software: Your business relies on an external SMS platform, and any changes to that platform’s pricing or features could impact your business model.
FAQs
Do I need any technical or coding skills to succeed with this system?
Not at all. The Ben Adkins – Pizza Money System is specifically designed for people with no technical background. Ben provides a step-by-step, click-by-click video guide on how to set up your SMS marketing software using a simple, user-friendly platform. If you can use a web browser, you can build the software.
How quickly can I get my first client?
The speed at which you get your first client depends on your effort and how quickly you apply the outreach strategies taught in the course. Some students have landed their first client within a week of finishing the training, while others take a few weeks to a month. The course provides you with all the tools to start prospecting immediately.
Is this system only for pizza restaurants?
No, the name ‘Pizza Money’ comes from where the system was originally tested and perfected. However, the principles and strategies work exceptionally well for all types of restaurants, including Mexican, sushi, steakhouses, bars, cafes, and more. Any local business that relies on repeat customers can benefit from this SMS marketing model.
What if I’m not good at sales?
The course dedicates entire modules to the sales process, providing you with proven scripts, email templates, and presentation materials. The approach is consultative and focuses on solving a problem for the business owner, which removes the high-pressure ‘salesy’ feeling. It’s about having a conversation and presenting a logical solution.
How much time does this business require per month?
One of the biggest advantages of this model is its efficiency. After the initial setup and onboarding of a client, the ongoing management can take as little as 30-60 minutes per month per client. This includes creating the monthly SMS campaign and sending a simple report. This allows you to scale without being overwhelmed by work.
Is there a refund policy for the course?
Yes, the Ben Adkins – Pizza Money System typically comes with a 30-day money-back guarantee. This allows you to go through the material, see the value, and ensure it’s a good fit for you. If you’re not satisfied for any reason, you can request a full refund within the specified period. Please check the official website for the most current policy details.
