Introduction
If you have ever felt a burning desire to help people achieve more yet struggled to turn that passion into a repeatable, profitable system, the Brendon Burchard – Certified High Performance Coaching (CHPC) program was built for you. In four live virtual days—no travel, no hotel costs—you will receive the exact frameworks Brendon has refined across 15 years and 150,000+ sessions so you can start coaching at a world-class level immediately. Unlike generic “life-coach” trainings that hand you a PDF and wish you luck, CHPC couples a science-backed 12-session curriculum with a complete marketing & sales engine normally sold separately for tens of thousands. Brendon personally teaches the sessions, role-plays them with you on Zoom, and then unlocks a year of ongoing support, templates and community. Whether you dream of a six-figure solo practice, want to integrate coaching into your existing company, or simply crave the credibility of being trained by the world’s most respected high-performance authority, this is the fastest path. The November 3–6, 2025 cohort is already filling; claim your seat and test-drive Day One risk-free thanks to the 100 % satisfaction guarantee.
Course Description
Created and led by Brendon Burchard, CHPC is the first—and only—science-backed, high-performance coaching certification in the world. The program runs in three powerful phases. Phase 1 is a four-day virtual “Certification Week” (November 3–6, 2025) where you master all 12 researched coaching sessions through live demos, role-plays and instant feedback.
Phase 2 is a self-paced four-week “Coaching Sales System” showing you exactly how to attract high-paying clients, price packages and fill groups using Brendon’s proven funnels, ads and webinar outlines ($30 k value included).
Phase 3 offers 12 months of live community calls ($6 k value) so you never feel alone as you grow your brand. Upon completion you receive an official mailed certificate plus lifetime access to updated client worksheets, evaluation forms and marketing vaults. Every tool Brendon personally spent $200 m+ in sales perfecting is handed to you turnkey.
Forbes calls Brendon “the world’s leading high-performance coach” and his curricula now serve 3 million paid students across 100 countries. The average client satisfaction across over 150,000 sessions is 9.8/10—an industry high that instantly differentiates you in any crowded market.
Ideal Student
- Aspiring coaches with zero prior experience who crave a trusted, turnkey system instead of patch-together trainings from multiple gurus.
- Existing trainers, HR leaders, therapists or educators who want to add high-ticket coaching to their service mix and immediately raise perceived value.
- Consultants & online course creators tired of trading hours for dollars and ready to deploy group coaching for recurring revenue.
- Corporate executives & managers seeking to embed high-performance habits inside teams to boost engagement and KPIs without hiring an outside firm.
- Side-hustle entrepreneurs looking for a portable skillset they can deploy on nights/weekends until it fully replaces a 9-to-5.
Learning Outcomes
- Confidently deliver any of the 12 CHPC sessions in 60 minutes using step-by-step outlines, probing questions and science-based habit builders.
- Master the art of sales conversations, webinar funnels and email sequences that attract premium clients instead of bargain seekers.
- Integrate healthy high-performance habits—psychology, physiology, productivity, people skills and purpose—into your own life as a living example for clients.
- Design profitable group or 1-on-1 programs (12-week, 90-day or 12-month) while setting fees that reflect the value rather than the clock.
- Build a brand ecosystem of online courses, memberships, masterminds and challenges leveraging Brendon’s proven templates to create multiple income streams.
- Join a vet-checked global community for idea swaps, strategy hot-seats and referral partnerships that accelerate growth well beyond certification.
Course Modules
Brendon Burchard’s Certified High Performance Coaching is delivered as 12 evidence-informed sessions you’ll be licensed to run. The process naturally splits into two modules of six each; however, during Certification Week each session gets its own deep dive. Below are capsule explanations so you can preview every tool.
Module 1: Clarifying a Compelling Vision & Identity
Brendon Burchard – Certified High Performance Coaching knows transformation begins with crystal-clear vision and a self-image worth striving toward. In this module you’ll learn:
• The two science-backed visualization exercises that instantly raise dopamine & intrinsic motivation.
• How to craft a “North-Star Narrative” statement strong enough to withstand daily distractions.
• Signature coaching questions that expose hidden limiting beliefs before they sabotage action.
• A five-step ritual for installing a growth-oriented identity in under 15 minutes.
• Ultra-simple homework template that keeps the vision top-of-mind in one page per week.
Module 2: Releasing Struggle & Success Blocks
Most clients know what they want but keep tripping over invisible walls. Module two equips you to dissolve these blocks:
• Why the brain flags uncertainty as danger and how to recode it into curiosity.
• A 7-word language pattern that dissolves resistance faster than storytelling.
• Self-assessment worksheet exposing 5 archetypal blocks (perfectionist, martyr, lone wolf, etc.).
• Micro-rituals for rewiring neural triggers so struggle prompts progress instead of paralysis.
• Role-play scripts for confidently handling “yes-but” objections mid-session.
Module 3: Defining High Performance Habits Aligned to Vision
High performers act deliberately. Learn to architect keystone habits across psychology, physiology and productivity:
• 9 science-supported interventions measured to raise engagement scores by 20 % in 30 days.
• The 30-for-30 energy protocol combining exercise, hydration and breathwork that beats afternoon slumps.
• Simple tracking sheet translating client Goals into weekly measurable “wins.”
• Framework for bundling tiny triggers (post-it notes, alarm labels, phone wallpapers) into macro momentum.
• Accountability templates that let clients grade themselves and stay coach-free mid-week.
Module 4: Mastering Mindset & Influence Psychology
The number-one determinant of sustained success is mindset. This module teaches you the highest-ROI psychology drills:
• 5-Minute “Priming” audio script to trigger peak state before high-stakes events.
• Ten power words scientifically proven to raise cortical activation and solution-focus.
• Neuro-association drills that attach positive meaning to effort so discipline feels effortless.
• Signature worksheet mapping triggers → thoughts → emotions → behaviors → results.
• Technique for transferring optimistic explanatory style to clients in one conversation.
Module 5: Raising Physical Energy & Health Optimization
Energy, not time, is the currency of high performance. Module five gives you plug-and-play health protocols:
• Weekly “Energy Score” audit to spot drains faster than lab panels.
• Sleep, nutrition and movement presets clients can adopt within their existing routines.
• 3-pillar breathing technique (activate, sustain, reset) backed to raise HRV.
• Supplement & hydration guides without pushing unregulated products.
• 60-second mood-reset routine leveraging box breathing and cold shower micro-bursts.
Module 6: Installing Productivity Systems & Focus Protocols
Productivity is rarely about doing more—it’s about doing what matters. Learn:
• A 3-tier prioritization matrix that cuts busywork by 43 % in pilot studies.
• Calendar-architecture template aligning tasks to chronotype for max cognitive peaks.
• Distraction-proof “Focus Vault” environments you coach clients to build in 4 hours.
• 2-minute priming checklist before every major work block.
• Digital and analog batching formulas plus app stack recommendations.
Module 7: Building Influential Relationships & Networking Routines
No one succeeds alone. Module seven covers social capital leverage:
• “Relationship scorecard” audit categories: energy, growth and strategic.
• Two-minute validation scripts to deepen trust faster than formal rapport-building.
• 5-3-2 networking ritual that secures one new power contact every week.
• Conflict-diffusion templates for turning tension into collaborative momentum.
• Follow-up automation workflows that continually add value without extra hours.
Module 8: Aligning Purpose and Joy Drives
Sustainable high performers live on-purpose. You’ll learn:
• “Ikigai-Elevator” worksheet distilling client life-mission into one sentence.
• Purpose audit revealing how daily tasks map or misfire against core values.
• Six joy triggers proven to raise oxytocin & customer lifetime value when cultivated.
• Ritual for monthly purpose recalibration to outpace life changes.
• Story-telling framework for sharing purpose in marketing without sounding salesy.
Module 9: Installing Continuous Learning & Skill Acquisition Loops
High performers compound improvement daily. Core takeaways:
• 15-minute daily learning protocol using spaced-repetition micro-lessons.
• Curriculum mapping tool to identify next-skill stack for 90-day sprints.
• Habit-tracking loops that measure stickiness of new skill adoption.
• Peer-teaching scripts helping clients solidify knowledge and contribute to others.
• Metrics dashboard estimating ROI of every new learning investment.
Module 10: Consolidating Gains & Setting Long-Term Momentum Plans
This final session hard-wires success loops:
• “Gains Grid” summarizing 90-day achievements, gaps and next targets.
• Micro-celebration triggers that neurologically encode progress.
• 12-month milestone roadmap automatically scheduled into their calendar.
• Referral request scripts leveraging their recent transformation stories.
• Renewal or upsell offers phrased as continued partnership, not sales.
Real-World Applications and Success Stories
Brendon Burchard – Certified High Performance Coaching powers three primary arenas: executive leadership teams, solo-practice entrepreneurs, and corporate learning & development. C-suite clients use the 12-session process to raise engagement scores by 27 % and cut voluntary turnover in half. Entrepreneurs package the sessions into 90-day masterminds and routinely sell spots at $3 k–$5 k a pop while still in certification. Educators embed the mindset and productivity modules in first-year college curricula, reducing drop-out rates. Non-profits leverage the vision and habit modules to scale volunteer impact without burning out staff.
The numbers speak volumes—but the stories resonate deeper. Liz Kern left corporate HR and replaced her salary within four months by coaching mid-level managers. Laurie Rock fused CHPC with her weight-loss niche and now sells groups at $7 k each and has a 12-month waitlist. Michelle Carey tripled revenue in her real-estate agency by coaching agents through peak performance habits before leads were even purchased. Each coach credits Brendon’s frameworks and the post-cert marketing vault for crystal-clear niche positioning.
Pricing
Because CHPC includes proprietary IP, live Zoom training, a full marketing curriculum and 12 months of follow-up, the real-world value exceeds $37 k. For 2025 cohorts the tuition is pitched as one inclusive investment:
- One-Time Investment: $15,000. You may also use the 3-, 6- or 12-month payment-plan options during checkout; early-bird reductions may apply.
Everything—Certification Week, marketing, vaults, community calls, bonus courses and certificate—is covered. No upsells, no hidden licensing fees, and you keep 100 % of revenue from every client you coach thereafter.
Pros and Cons
Pros
- World-class, science-backed curriculum with a 9.8/10 client satisfaction model.
- Train by Zoom in 4 days—no flights or logistics—fits busy schedules.
- Tuition includes a $30 k marketing system, vault and 12-month support.
- Certificate mailed + digital badge for immediate credibility across platforms.
- No experience required; process is step-by-step even for introverts.
- Day-One guarantee removes virtually all risk from the decision.
Cons
- $15 k price tag may stretch tight budgets; payment plans ease but do not erase the cost.
- Requires showing up live 9 am–3 pm Pacific for four straight days; recordings are provided but best engagement is live.
- Annual renewal ($497) is mandatory every other year to keep credential; some coaches prefer lifetime certs.
- The depth of marketing training can overwhelm true beginners; prioritization support is stronger post-day-one.
- No official job placement—your coaching practice success ultimately relies on your own consistent execution.
- Cohort seats are limited and close quickly; procrastination means waiting six-plus months for the next intake.
FAQs
Is this certification accredited by ICF?
No external accreditation is pursued; however, CHPC boasts higher client satisfaction (9.8/10) than most ICF-accredited programs and provides CE credits accepted by numerous HR associations. Your clients will judge you by results, not alphabetic credentials.
Can I really start coaching with zero previous experience?
Absolutely. The program is explicitly designed for compassionate, emotionally intelligent beginners. You will leave with session scripts, slides and client homework ready to deploy the very next week.
What ongoing fees or commissions do I owe?
Zero. Once certified you keep 100 % of revenue from every client, course or product you sell. The optional annual renewal is just $497 and unlocks new sessions and mastermind calls.
Do I have to attend every session live?
You automatically receive full HD recordings plus timestamps for later review, but the most transformative breakthroughs occur live through role-plays and faculty feedback.
What marketing support do I get?
Beyond the 4-week on-demand marketing training, you receive website templates, email sequences, webinar slides, funnel software tutorials and access to Brendon’s private coach marketing vault—everything needed to build an audience and get clients.
Is financing available?
Yes. Choose 3-, 6- or 12-month installment plans during checkout to spread the investment over time while still gaining immediate access to the upcoming cohort.
Final Verdict
Brendon Burchard – Certified High Performance Coaching is far more than another coaching seminar; it is a complete business-in-a-box for anyone who wants to command premium fees for deeply transformative work. At $15,000 the tuition is a significant line-item, yet the bundled marketing system and year of live mentoring would independently cost $37 k-plus. The 9.8 client-satisfaction rating proves the frameworks deliver real results, and the Day-One guarantee eliminates downside risk. If you are capable of empathy, hunger for impact and willing to implement consistently, CHPC saves you years of patchwork learning. On the other hand, if you need a magic-wand rather than a structured sprint, or if $15 k would strain essential living costs even with payment plans, this may not be the right season. Yet for entrepreneurs ready to own a reputable, scalable skillset that scales to six figures per year without ads, CHPC is arguably the best investment you can currently make. Seats for November 3–6 close as cohort capacities fill; the clock is ticking. Secure your place, test Day One free of risk, and start living the coach-impact-wealth lifestyle you have imagined.
