Introduction
Have you ever poured your heart, soul, and savings into a product or service you were certain would change the world, only to be met with a deafening silence from the market? It’s a gut-wrenching experience shared by countless entrepreneurs. The fundamental problem isn’t a lack of passion or effort; it’s a fatal disconnect between what you think people want and what they will actually pay for. What if you could eliminate the guesswork entirely? What if you could peer into the minds of your potential customers and understand their deepest desires, most pressing pains, and exactly what solution they’re desperate for? This isn’t a fantasy. This is the promise of the Ryan Levesque – The Ask Method. This revolutionary course provides a systematic, step-by-step framework for moving beyond assumptions and gathering indisputable data about your market. By the end of this journey, you will not only know what to sell but also who to sell it to, how to position it, and how to make them fall in love with your brand in the process. This review will dissect every aspect of the program to see if it truly holds the key to building a predictable, profitable business.
Course Description
>The Ryan Levesque – The Ask Method is a comprehensive training program designed to teach entrepreneurs and marketers a unique formula for understanding customer needs through a strategic survey process. It’s not just about asking questions; it’s about asking the right questions in the right order to segment your audience and uncover hyper-profitable opportunities. The course is built around a core philosophy: people don’t know what they want until you guide them to the answer. The program combines in-depth video training, a structured implementation workshop, live coaching calls, and a suite of software and templates to ensure students can apply the method effectively in their own businesses. It’s a holistic system designed for implementation, not just theory. >What sets this course apart is its emphasis on a guided, community-driven implementation. The Ryan Levesque – The Ask Method isn’t just a library of videos you watch passively. The centerpiece is a 10-week implementation workshop where the entire process is broken down into daily, manageable tasks. Students move forward together, supported by a team of Ask Method Specialists and direct access to Ryan Levesque himself. This structure is designed to combat overwhelm and ensure real-world results. Furthermore, the course includes a year’s access to a mastermind community and proprietary software, along with a treasure trove of “done-for-you” templates, copywriting guides, and real-world examples from Ryan’s $10M+ business. This makes it one of the most thorough and resource-rich programs available for market research and product validation.Ideal Student
- Aspiring Entrepreneurs: Individuals with a passion or an idea but are paralyzed by the fear of creating something nobody wants. This course provides the foundational research to launch a business with confidence.
- Existing Business Owners: Entrepreneurs who have a product or service but struggle with low sales, poor conversion rates, or high customer churn. The Ask Method helps them re-align their offerings with market demand.
- Course Creators & Info-Product Sellers: Experts looking to create their next online course, workshop, or digital product. This method ensures they create content that their audience is guaranteed to want to buy.
- Marketing Professionals & Consultants: Those who manage marketing campaigns for clients and want to add a powerful, data-driven customer research and segmentation strategy to their service offerings.
- Coaches and Service Providers: Individuals selling high-ticket services like coaching or consulting who need to better understand their client’s pain points to craft irresistible offers and marketing messages.
Learning Outcomes
- Master the Ask Formula: Students will learn the entire, step-by-step Ask Method from the initial Deep Dive Survey to the final product launch, understanding the psychology behind each phase.
- Build High-Converting Survey Funnels: Gain the technical and strategic skills to create, launch, and analyze survey funnels that segment your audience automatically and gather crucial business intelligence.
- Develop Profitable Product Ideas with Zero Risk: Learn how to use the data from your surveys to identify and validate profitable product ideas before you invest a single dollar in development.
- Craft Irresistible Marketing Messages: Discover how to use your customers’ exact words and language in your sales pages, emails, and ads, creating a powerful connection that dramatically increases conversions.
- Implement a Complete Business System: Walk away with not just the knowledge, but a complete toolkit—including software, templates, and a community—to implement the Ask Method and build a sustainable, customer-centric business.
Course Modules
>The Ryan Levesque – The Ask Method course is meticulously structured into a series of core modules that build upon each other, guiding you from foundational theory to practical application. Each module is packed with video lessons, actionable worksheets, and real-world examples. The curriculum is designed to demystify the process of customer research and turn it into a predictable, repeatable system for business growth. Below, we break down each module to give you a clear picture of the learning journey.Module 1: The Ask Formula Foundation
This initial module sets the stage for your entire journey. You’ll be introduced to the core philosophy behind the Ryan Levesque – The Ask Method and why traditional market research often fails. Ryan Levesque breaks down his famous “Ask Formula” and the psychological triggers that make it so effective. You’ll learn why people don’t know what they want and how your role as a marketer is to guide them to clarity. This module is crucial for understanding the “why” before you dive into the “how.” Key concepts include:
- Understanding the fundamental problem with guessing what your market wants.
- The four-part Ask Formula: Deep Dive, Segment, Bucket, and Profit Pillar.
- Case studies of how the Ask Method has transformed businesses across various niches.
Module 2: The Deep Dive Survey
Here’s where you get your hands dirty. Module 2 is a masterclass in creating and deploying your first Deep Dive Survey. This isn’t about simple yes/no questions; it’s about crafting a survey that uncovers the emotional pains, ambitions, and true desires of your audience. You’ll get access to proven templates and learn the exact sequence of questions to ask to get the highest quality responses. The training covers everything from writing compelling survey copy to choosing the right delivery method and incentivizing participation. You will learn:
- The art and science of writing survey questions that provoke honest, detailed answers.
- How to structure your survey to build trust and maximize completion rates.
- Strategies for driving traffic to your survey, even if you have a small list.
Module 3: The Art of Segmentation
Once you have your Deep Dive Survey data, the real magic begins. Module 3 teaches you how to sift through hundreds or thousands of responses to identify distinct, profitable segments within your market. Not all customers are created equal, and this module shows you how to separate the beginners from the advanced, the DIY-ers from those who want done-for-you solutions, and more. You’ll learn a simple yet powerful process for categorizing your audience based on their answers. This allows you to stop marketing to everyone and start speaking directly to hyper-responsive groups. Key lessons include:
- Identifying the “Three Bucket Categories” that exist in virtually every market.
- How to analyze survey responses to pinpoint your most profitable customer segment.
- Creating detailed “persona” profiles for each segment to guide your marketing.
Module 4: The Bucket Survey
With your primary segment identified, Module 4 guides you in creating a second, more focused survey: the Bucket Survey. This is a micro-commitment survey designed to dig even deeper into the #1 challenge of your chosen segment. The goal here is to get laser-focused on the single most pressing problem you can solve for them. Ryan teaches you how to craft this survey to validate your product idea and even pre-sell it in a way that feels like a natural conclusion to the conversation. This module is about achieving ultimate clarity before you build anything. You will discover:
- The psychology behind the micro-commitment and why it increases engagement.
- How to frame questions that pinpoint the exact outcome your customers desire.
- Using the Bucket Survey results to define the features, format, and price point of your offer.
Module 5: Crafting Your “Big Idea” and Sales Story
Data is useless without a compelling story. Module 5 is where you transform your research findings into a powerful “Big Idea” and a sales narrative that resonates deeply with your audience. You’ll learn how to take the exact words, phrases, and pain points from your surveys and weave them into your marketing copy. This creates an instant bond with potential customers, as they’ll feel like you truly “get” them. This module covers copywriting, storytelling, and offer positioning. It’s about packaging your solution in a way that is impossible to ignore. You’ll master:
- The “One-to-Many” sales letter formula that feels like a personal conversation.
- How to structure an offer that perfectly aligns with the desires uncovered in your surveys.
- Techniques for creating urgency and desire without using manipulative tactics.
Module 6: The Profit Pillar – Launch and Scale
The final core module is all about turning your validated product and compelling story into profit. Module 6 covers the launch process and how to scale your success. You’ll learn proven strategies for a successful product launch, including how to build anticipation, manage a launch sequence, and maximize sales. Beyond the initial launch, Ryan delves into how to use the Ask Method continuously to create new products, refine existing ones, and build a long-term, sustainable business. This module ensures that the Ask Method becomes a core part of your business DNA. Key takeaways include:
- Step-by-step launch plans tailored to the type of product you’re selling.
- How to use the Ask Method for post-purchase surveys to reduce refunds and increase customer lifetime value.
- Strategies for segmenting your buyers and non-buyers to further optimize your marketing funnel.
Bonus Module 1: Traffic Implementation
A brilliant survey is worthless if no one sees it. This crucial bonus module demystifies the world of traffic generation. Ryan and his team break down simple, actionable strategies for getting your surveys in front of the right eyeballs, whether you have a large email list or are starting from scratch. The training covers both paid and organic traffic methods, focusing on what works best for driving survey completions. You’ll learn the fundamentals of Facebook advertising, content marketing for lead generation, and how to leverage partnerships. This module ensures you’re fully equipped to execute the Ask Method from start to finish. It covers:
- Creating simple, high-converting ads that drive people to your Deep Dive Survey.
- Organic strategies for using social media and blogs to attract your ideal survey participants.
- How to set a realistic budget and measure the ROI of your traffic campaigns.
Bonus Module 2: The “Big Idea” Intensive
Building on the concepts from Module 5, this bonus intensive provides a deeper dive into the art of crafting your “Big Idea.” This is where you move from a good offer to an unforgettable one. Ryan shares advanced techniques for positioning, branding, and storytelling that make your business stand out in a crowded market. You’ll analyze more examples and work through exercises designed to sharpen your messaging and crystallize your unique value proposition. This is for students who want to achieve a level of market dominance, not just make a few sales. The intensive focuses on:
- Advanced positioning strategies to become the go-to authority in your niche.
- How to name your product and company for maximum impact and memorability.
- Crafting a brand story that creates a cult-like following of loyal customers.
Real-World Applications and Success Stories
>The principles taught in the Ryan Levesque – The Ask Method are not confined to a single industry. They are a fundamental business strategy that can be applied wherever there is a customer. For an online coach, this method could mean the difference between a $2,000 month and a $20,000 month. By surveying her audience, she might discover they don’t want another group program but a high-touch, one-on-one intensive. She can then create and sell that premium offer with confidence. For a software-as-a-service (SaaS) company, the Ask Method can be used to prioritize feature development, reducing churn by building what users actually need, rather than what the engineering team thinks is cool. An e-commerce store selling physical products can use it to decide which product lines to expand and how to craft product descriptions that resonate with specific buyer personas. >Success stories from the Ryan Levesque – The Ask Method are plentiful and compelling. One student, a financial advisor, used the Deep Dive Survey to discover his clients were less interested in complex investment strategies and more in simple, actionable budgeting help. He pivoted his business, created a budgeting course, and saw his revenue triple in six months. Another example is an author who struggled to sell her novel. By surveying her readers, she found they loved her characters but wanted more romance. She wrote a spin-off novella focusing on a romantic subplot, which became an Amazon bestseller and revitalized her entire book series. These stories illustrate the core power of the method: it allows you to stop guessing and start giving your market exactly what it’s asking for, leading to predictable growth and a deeply loyal customer base.Pricing
>The Ryan Levesque – The Ask Method is positioned as a premium, high-value investment for serious entrepreneurs. The pricing reflects the comprehensive nature of the program, including the core training, live coaching, community access, software, and extensive templates. It is typically offered as a one-time payment, which provides lifetime access to the core training materials.- One-Time Payment: This plan includes full access to all 6 core modules, the 2 bonus modules, the 10-week implementation workshop, the 5 Q&A coaching calls with Ryan, 12 months of access to the mastermind community and Ask Method software, and all the valuable done-for-you templates and the swipe vault. The combined value of all these components, as stated on the sales page, exceeds $25,000, framing the one-time fee as a significant investment in your business’s future.
Pros and Cons
Pros
- Proven and Systematic Method: The Ask Method is not just theory; it’s a battle-tested, step-by-step formula that has generated hundreds of millions in sales for Ryan and his students.
- Eliminates Business Guesswork: It provides a data-driven approach to understanding customers, drastically reducing the risk of launching a product that fails.
- Comprehensive and All-Inclusive: The course includes everything needed for success: training, software, templates, coaching, and community support. It’s a complete business-in-a-box.
- Focus on Implementation: The 10-week workshop is a standout feature, ensuring students take action and get results rather than just consuming content.
- High-Level Support: Direct access to Ryan Levesque through Q&A calls and support from a team of specialists is incredibly valuable and rare at this price point.
- Creates a Moat Around Your Business: By understanding your customers on such a deep level, you can create offers and marketing that competitors cannot easily replicate.
Cons
- Significant Investment: The one-time price point is high, making it inaccessible for some early-stage entrepreneurs or those with limited budgets.
- Requires Substantial Effort: This is not a “get rich quick” scheme. It requires a serious commitment of time and energy to go through the training, conduct surveys, and analyze the data properly.
- Can Be Overwhelming for Beginners: The sheer volume of material and the technical aspects of building funnels can be intimidating for someone who is completely new to online marketing.
- Potential for “Analysis Paralysis”: With so much data and so many options revealed by the surveys, some students may get stuck trying to find the “perfect” segment or product idea.
- Software Access is Time-Limited: While you get lifetime access to the training, the Ask Method software and community access are typically for 12 months, requiring a future investment to continue.
- Might Be Overkill for Simple Businesses: For a business with a very straightforward product and a clear market, the full depth of the Ask Method might be more complex than necessary.
FAQs
Is the Ryan Levesque – The Ask Method suitable for absolute beginners with no online business experience?
Yes, but with a caveat. The course is designed to be comprehensive and starts from the ground up. However, the sheer amount of information and the technical requirements can be overwhelming. A dedicated beginner can succeed, but they must be prepared for a steep learning curve and a significant time commitment to grasp both the marketing concepts and the technical implementation.
What kind of software do I need to implement the Ask Method? Is it all included?
The course provides 12 months of access to its proprietary Ask Method Software, which helps in creating and managing surveys. However, you will also likely need a landing page builder (like ClickFunnels or Leadpages, for which templates are provided) and an email marketing service. The “Tech Vault” in the course provides tutorials on how to integrate these various tools.
How is this different from just sending a regular survey with Google Forms or SurveyMonkey?
A regular survey is a blunt instrument. The Ryan Levesque – The Ask Method is a sophisticated, multi-stage psychological process. It’s not just about the questions you ask, but the order you ask them in, how you use the data to segment your audience, and how you follow up with a second, micro-commitment survey. It’s a complete system for turning survey data into a profitable business, not just a tool for collecting feedback.
What if I don’t have a large email list to send my survey to?
This is a common concern, and the course addresses it directly in the “Traffic Implementation” bonus module. It teaches strategies for driving targeted traffic to your survey using paid ads (like Facebook), content marketing, and joint ventures, even if you’re starting from zero. The method is scalable and works whether you have 100 people or 100,000 people to survey.
Is there a refund policy if the course isn’t a good fit?
Typically, high-ticket courses like this offer a refund policy, but it’s often conditional. You usually need to demonstrate that you have done the work—completed the modules, attended the workshops, and implemented the surveys—before being eligible for a refund. It’s crucial to check the specific terms and conditions on the official sales page at the time of purchase.
How long do I get access to the course materials?
You receive lifetime access to the core video training modules and all downloadable resources like templates and the swipe vault. However, the interactive elements, such as the mastermind community and the Ask Method software, are typically included for 12 months. After that period, you would need to subscribe separately if you wish to continue using them.
