Introduction
Are you a talented brand and web designer who feels stuck on a treadmill of client work? You might be booking projects, but your business feels chaotic, inconsistent, and far from the profitable studio you envisioned. If you are ready to shift from being a freelancer who “winging it” to a confident CEO of a scalable design studio, you are in the right place. The Olivia Austin – Studio Growth Accelerator (Group Buy) is a comprehensive coaching experience designed specifically for designers ready to refine their offers, attract premium clients, and implement the systems necessary to scale to $150k and beyond. This course provides the step-by-step roadmap to eliminate the noise, ditch the overwhelm, and build a business that supports your dream life rather than consuming it. Inside this program, Olivia Austin distills the exact strategies she used to scale her own studio to multi-six figures while working part-time hours, offering you a blueprint to achieve similar success.
Course Description
The Olivia Austin – Studio Growth Accelerator (Group Buy) is not just another generic business course; it is a high-touch, specialized training program tailored for brand and web designers. The core philosophy of this course is to bridge the gap between being a booked-out designer and becoming a sought-after studio owner. It addresses the common “hot mess” that exists behind the scenes in many design businesses—customizing everything for every client, operating without clear boundaries, and failing to position oneself as a premium expert. Through 12 in-depth modules, 60+ training videos, and 30+ resources, this program guides you through a transformative process of refining your positioning, structuring your services for profitability, and installing backend systems that allow your studio to operate with ease. Whether you are looking to hire a team or simply want to reclaim your time while increasing revenue, this course offers the strategic framework to make it happen.
What sets this program apart is its focus on actionable, plug-and-play strategies combined with high-level mindset shifts. You won’t just learn theory; you will implement changes in real-time. From setting up luxury client experiences that command higher prices to mastering the inquiry process that filters out bad leads, every aspect of the studio workflow is covered. The curriculum is designed to help you identify your unique competitive edge, communicate your value effectively, and build a design studio that feels spacious, strategic, and profitable. By joining the Studio Growth Accelerator, you are investing in a system that has already proven successful for countless designers, providing you with the tools to accelerate your progress and achieve multi-six-figure growth without the burnout.
Ideal Student
- Established Brand and Web Designers: You are already taking clients and generating revenue, but you have hit a ceiling. You know you are capable of earning more and working less, but you lack the structure and strategy to scale your current operations effectively.
- Designers Feeling Overwhelmed by Chaos: You feel like you are the “bottleneck” in your business. If you aren’t working, nothing gets done. Your backend processes are duct-taped together, leading to stress and disorganization. You need systems that streamline your workflow and save you hours every week.
- Freelancers Ready to Transition to CEO: You are tired of the hustle and grind. You are ready to step into a leadership role, potentially hire a team, and build a business that can run without your constant presence on the tools. You want to shift your focus from pure creation to strategic direction.
- Those Struggling with Pricing and Positioning: You know you are undercharging, but you face pushback or fear when raising your rates. You struggle to communicate your value to premium clients. You need a proven framework to price your services for profit and position yourself as a high-end expert.
- Designers Seeking Recurring Revenue: You are tired of the “feast or famine” cycle of project-based work. You are looking for strategies to create stable income streams through retainers or ongoing support, ensuring your bottom line is secure month after month.
Learning Outcomes
- Master Premium Studio Positioning: You will learn how to refine your brand’s messaging and visual identity to stand out in a saturated market. By defining your unique competitive edge, you will attract aligned, high-end clients who respect your expertise and pay premium prices without hesitation or negotiation.
- Implement Profitable Pricing Strategies: The course will teach you how to analyze your finances and structure your service packages for maximum profitability. You will move away from hourly billing and confusing quotes to create clear, high-value offers that ensure you hit your revenue goals while working fewer hours.
- Build Streamlined Operational Systems: You will develop polished, professional backend systems that cover every stage of the client journey. From the initial inquiry to final delivery and offboarding, you will have workflows that reduce errors, save time, and elevate the client experience to a luxury standard.
- Scale with Confidence and Clarity: You will create a strategic growth plan that maps out your capacity, revenue targets, and hiring needs for the year ahead. This clarity allows you to make informed decisions about your business trajectory and scale sustainably without burnout.
- Develop a High-Performance Mindset: Beyond tactics, you will cultivate the mindset of a successful CEO. You will learn how to overcome imposter syndrome, manage your productivity, and adopt high-performance habits that support your personal and professional growth, ensuring you lead your studio with confidence.
Course Modules
The Olivia Austin – Studio Growth Accelerator (Group Buy) is structured into three distinct phases, each containing specific modules designed to build your business foundation, systems, and growth strategies. Below, we detail each module to show you exactly what you will learn and how it applies to your studio.
Module 1: Life & Business Vision
The foundation of a successful studio is a vision that aligns with your personal life goals. In this opening module, you will step back to create a clear, comprehensive vision for both your life and your business. Many designers build businesses that trap them rather than free them; this module ensures you build a business around your dream life, not the other way around. You will perform a deep audit of your current situation to understand what is working and what is not. This involves identifying specific areas where you are leaking energy or time. Furthermore, you will establish daily practices to keep you in alignment with your goals. By the end of this module, you will have a strategic direction for your studio that prioritizes your personal well-being and long-term happiness, setting the stage for sustainable growth.
Module 2: Ideal Client & Brand Positioning
One of the biggest mistakes designers make is trying to be everything to everyone. In Module 2, you will learn how to identify and attract your true ideal clients. You will conduct an in-depth audit of your existing and past clients to determine who you enjoyed working with most and who was the most profitable. This data helps you uncover your studio’s unique selling proposition—what makes you different in a saturated market. You will then develop powerful brand positioning and messaging that speaks directly to these ideal clients. This clarity is crucial for premium positioning; when your brand communicates a specific, high-value promise, you stop competing on price and start competing on value. This module ensures you stand out as the go-to expert for your specific niche.
Module 3: Structuring & Pricing Your Services
If you are constantly second-guessing your prices or feeling underpaid, this module is a game-changer. You will learn how to structure your services to ensure profitability. This involves reviewing your current offerings and “trimming the fluff”—removing services that drain your time and energy without providing adequate return. You will develop main service packages that deliver exactly what your ideal clients need, maximizing results for them and efficiency for you. The module also provides a step-by-step guide to strategic pricing. You will learn how to calculate your costs, desired profit margins, and market rates to set prices that reflect your expertise. This new pricing structure will allow you to scale sustainably, hitting your financial goals without needing to take on an unmanageable number of clients.
Module 4: Strategic Goal Setting
Vision without a plan is just a dream. Module 4 takes the vision and positioning from the previous modules and translates them into concrete, actionable goals. You will create strategic 12-month and quarterly goals that you will actually hit. A key component of this is understanding your “product suite analysis”—you will calculate exactly how many clients you need at your new price points to reach your revenue targets. You will also map out your capacity for every month, quarter, and year. This prevents the common cycle of burnout by ensuring you don’t overbook yourself. The module also teaches effective strategies for tracking your goals weekly and monthly, keeping you accountable and on track to make this your best year yet.
Module 5: Your Portfolio & Website
Your portfolio is your most powerful sales tool, yet it is often overlooked. Olivia attributes much of her multi-six-figure success to a strategically curated portfolio. In this module, you will learn what should and shouldn’t be in your portfolio. It is not about showing everything you have ever done; it is about showing work that attracts the work you want to do in the future. You will also learn how to use conceptual projects to fill gaps in your portfolio and demonstrate specific skills. Additionally, you will audit your website to ensure it aligns with your big vision. A confusing or cluttered website loses clients, while a simple, professional, and strategic site converts visitors into buyers. This module ensures your digital presence acts as a 24/7 salesperson for your premium services.
Module 6: Inquiry Process, Discovery Call & Proposal
Turning a lead into a paying client requires a smooth and professional sales process. In Module 6, you will optimize your inquiry process, from the initial contact to the final proposal. You will learn how to handle discovery calls with confidence, moving away from “consultant” vibes and into “expert” status. The module covers how to ask the right questions to uncover a prospect’s true needs and budget. You will also learn how to craft proposals that clearly communicate your value and set boundaries, reducing the likelihood of scope creep later. By refining this process, you will increase your conversion rate, ensuring that the leads entering your pipeline turn into high-paying projects. This module is essential for creating a predictable revenue stream.
Module 7: Creative, Result-Driven Design Process
A chaotic design process leads to scope creep, endless revisions, and unhappy clients. Module 7 teaches you how to develop a creative, result-driven process that produces beautiful work efficiently. A major highlight is learning Olivia’s “one concept method.” This approach focuses on presenting one, highly strategic concept rather than diluting your energy with multiple options. You will learn how to set boundaries from the start and guide clients through a feedback loop that is constructive rather than destructive. The module also covers how to integrate a copywriter into your process for better results, as well as specific strategies for website design and development. This streamlined process ensures you deliver exceptional results without burning out.
Module 8: Implement Your Luxury Client Experience
To charge premium prices, you must deliver a premium experience. In Module 8, you will learn how to implement high-end touchpoints that “WOW” your clients. This goes beyond just doing good design work; it is about how you make the client feel. You will discover where you can add specific luxury touches for your ideal clients. The course covers effective client communication methods that move interactions out of the inbox, such as using a client video portal to answer questions and onboard clients. You will also learn about creating a client gift process and other external communications that elevate the perceived value of your service. These details turn clients into raving fans who sing your praises from the rooftops and refer you to others.
Module 9: Raise Your Bottom Line With Recurring Revenue
Project-based income is often unpredictable. Module 9 focuses on stabilizing your income by leveraging the clients you already have. You will learn strategies for pitching ongoing design support to clients post-launch. This could include retainers for website maintenance, social media graphics, or brand updates. The module provides different pricing structures for ongoing work so you can find what works best for you and your clients. You will also establish a process for managing these ongoing relationships to ensure clients stay with you for years, not just months. Recurring revenue provides the cash flow security needed to hire help, invest in marketing, and take your studio to the next level.
Module 10: Marketing Your Design Studio
With your systems in place, you need a steady stream of ideal clients. Module 10 is dedicated to marketing your design studio confidently. You will develop a social media marketing strategy that actually works and is easy to maintain, rather than feeling like a chore. The module also covers email marketing strategies that convert subscribers into buyers. A key component is learning how to use Pinterest effectively to showcase your work and drive traffic to your website. Additionally, you will learn how to leverage networking groups, local events, and masterminds to expand your reach. This omni-channel approach ensures you are not relying on one source of leads but have a full pipeline of potential clients.
Module 11: Potential Hiring & Internal Hierarchy
You cannot scale a studio forever as a solopreneur. Module 11 prepares you for expansion by helping you define your internal hierarchy. Whether you are ready to make your first hire, your fifth, or just planning for the future, this module guides you through the process. You will learn how to create job descriptions for your current role and future positions, giving you a clear growth trajectory. The training covers exactly how to make your first hire, from writing the job post to conducting interviews. Crucially, you will learn how to delegate tasks within your design process, freeing up your time to focus on CEO-level activities. This module removes the fear of hiring by providing a structured approach to building a team.
Module 12: High-Level Mindset & Productivity
The final module focuses on the inner game of success. You will learn high-performance principles to become your next-level self. This includes mastering your schedule to get more done in less time, allowing you to enjoy the fruits of your labor. You will learn how to implement “7-figure habits” that can change your life and business trajectory. The module also addresses the common plague of imposter syndrome, providing you with tools to overcome self-doubt and keep pushing forward on your hardest days. You will be equipped with journal prompts, recommended books, tools, and meditations that support your mental and emotional well-being. This module ensures that as your studio grows, you grow with it.
Real-World Applications and Success Stories
The strategies taught in the Olivia Austin – Studio Growth Accelerator (Group Buy) are not just theory; they are applied daily by successful studio owners worldwide. In the real world, these modules translate to a complete transformation of how a design business operates. For example, a designer implementing Module 3’s pricing strategies might immediately increase their project fees by 50% or more, significantly boosting their annual revenue without working more hours. The systems taught in Module 7 allow designers to reclaim 10-15 hours a week by streamlining the design process and reducing revision cycles. This recovered time can be reinvested into marketing or personal life, directly improving work-life balance. Furthermore, the hiring strategies in Module 11 enable studio owners to remove themselves as the bottleneck, allowing the business to take on more clients and generate more profit than a single individual could ever achieve alone.
Success stories from past students highlight the tangible impact of this course. Take Shannon from City & Sea Creative, who stated that the course was worth every penny and provided “golden nuggets” of information that led to immediate business improvements. She noted that the process was fun and inspiring, accelerating her business growth faster than she thought possible. Another student, Becca, reported reworking her business model and pricing, which resulted in landing her biggest client to date. By confidently presenting her new pricing structure—something she was nervous about—the client signed up without hesitation. These testimonials demonstrate that the course delivers on its promise to help designers move from under-earning and burnt out to confident, profitable, and in control of their studios.
Pricing
Accessing the Olivia Austin – Studio Growth Accelerator (Group Buy) through our platform offers a cost-effective way to enroll in this premium program. Rather than paying the full high-ticket price, you can join our membership to gain entry. This model allows you to access a wealth of knowledge without a massive upfront financial burden.
- One-Time Payment via Membership: Join our platform with a one-time payment or a low-cost monthly subscription option starting at just $25. This grants you access to this course and potentially thousands of others in our library.
This membership model provides exceptional value, giving you lifetime access to the course materials, including all videos, templates, and resources, for a fraction of the original cost. It is an investment in your business that pays for itself with just one implemented strategy or one new client landed.
Pros and Cons
Pros
- Comprehensive Curriculum: The course covers every aspect of running a design studio, from mindset and vision to hiring and marketing, leaving no stone unturned.
- Specific to Designers: Unlike generic business courses, the content is tailored specifically for brand and web designers, addressing their unique challenges and opportunities.
- Plug-and-Play Resources: With 30+ resources, including email scripts, spreadsheets, and templates, students can implement changes immediately without starting from scratch.
- Focus on Systems: The heavy emphasis on backend systems and processes helps students automate their business, saving time and reducing stress.
- Community and Coaching: Access to a private community and group coaching calls provides accountability, support, and direct feedback from Olivia Austin.
- Proven Results: The strategies are based on Olivia’s own success scaling her studio to multi-six figures and are backed by numerous student testimonials.
Cons
- Requires Implementation Time: Because the course is so in-depth, students need to dedicate significant time to watching the videos and implementing the systems, which can be challenging for busy designers.
- Fast-Paced Content: There is a vast amount of information covered, which might feel overwhelming to complete beginners or those who prefer a slower, more drawn-out learning pace.
- Requires Mindset Shift: Moving from a freelancer mindset to a CEO mindset can be difficult for some, and the course pushes hard on this psychological aspect which may be uncomfortable initially.
- Group Buy Access Limitations: Depending on the specific terms of the group buy, there may be limitations on direct access to live calls or the ability to ask questions in real-time compared to a full-price direct enrollment.
- Advanced Marketing: While marketing is covered, designers looking for highly technical, paid advertising specific strategies might find the marketing module focuses more on organic and relationship-based methods.
- Niche Specificity: The course is highly specialized for designers, meaning general creative professionals or those in different fields might find some content less applicable to their specific business model.
FAQs
Who is the Studio Growth Accelerator for?
This course is specifically designed for brand and web designers who are already taking clients but want to scale their business to multi-six figures. It is ideal for those feeling overwhelmed, stuck, or ready to transition from a freelancer to a studio owner.
How long do I have access to the course materials?
When you join through this group buy offer, you typically get lifetime access to the course content. This means you can learn at your own pace and revisit the materials whenever you need a refresher as your business grows.
Is this course suitable for absolute beginners?
No, this course is likely not for you if you are still trying to land your first few clients. It is designed for designers who have an established client base and are looking to refine their operations, pricing, and systems for growth.
What makes this different from other business courses?
The Olivia Austin – Studio Growth Accelerator (Group Buy) is unique because it is built exclusively for design studios. It combines tactical business strategies with specific design industry insights, such as the “one concept method” and portfolio curation, which generic courses often overlook.
Can I really implement these systems while working full-time?
Yes, the course is designed to be implemented in stages. Olivia herself scaled her business while working part-time hours. The modules are structured to help you streamline your workflow, eventually freeing up more of your time rather than consuming it.
Does the course cover how to hire employees?
Yes, Module 11 is entirely dedicated to potential hiring and internal hierarchy. It covers everything from creating job descriptions and conducting interviews to delegating tasks within your design process.
Final Verdict
The Olivia Austin – Studio Growth Accelerator (Group Buy) is an exceptional investment for any brand or web designer who is serious about scaling their business. It stands out in the market for its specificity, depth, and practical application. Unlike many courses that offer fluff and motivation, this program provides concrete, actionable steps to build a profitable, systematized studio. The transition from a “freelance” hustle to a “studio” structure is a difficult leap to make alone, but Olivia’s guidance acts as a vital bridge. The inclusion of templates, scripts, and a community adds immense value, making the implementation phase much less daunting. While it requires a commitment of time and energy to work through the modules, the potential return on investment—in terms of increased revenue, reclaimed time, and reduced stress—is substantial. For anyone tired of the “feast or famine” cycle and ready to build a sustainable design business, this course comes highly recommended.
