Introduction
If you have been hunting for a proven, plug-and-play system that removes the guesswork from launching, optimizing, and scaling a profitable online business, the Brian Pfeiffer – Digital Entrepreneur System (DES) was built for you. Over the last several years, Brian quietly refined DES until it consistently produced $3 K–$6 K in daily affiliate commissions across multiple traffic sources without getting ad accounts shut down. Now, for the first time, every strategy, campaign template, creative brief, landing-page wireframe, and bidding formula has been distilled into one 8-week accelerator you can follow step-by-step to double your profits even on “bad” media-buying days. Whether you have never run traffic or you already have a funnel that barely breaks even, DES compresses years of trial-and-error into a single roadmap anchored by live coaching, weekly audits, and an iron-clad double-money-back guarantee. By the end of the program you will finally understand how to: pick irresistible offers, craft score-proof ads, drive penny clicks from Facebook, YouTube, Google, and native networks, build conversion-first funnels, clone winning creatives, and automate upsell/back-end sequences that crank out revenue while you sleep. No fluff, theory, or guru pipe dreams—just the exact system Brian still uses every morning before 9 a.m. Chicago time.
Course Description
The Digital Entrepreneur System is an 8-week hybrid coaching & implementation program that combines on-demand HD video, interactive SOP docs, live Q&A calls, and direct creative feedback. You move through 10 intensive modules, each ending with a build-and-deploy assignment reviewed by Brian or his head media buyer. Lifetime access to an invite-only Slack community keeps you accountable daily. Recordings are posted within 24 hrs so every time zone is covered, and templates for ads, landing pages, email sequences, product research, budget calculations, and KPI trackers are all copy-paste ready. In addition to the core curriculum you receive bonus swipe files worth $2,986, two deep-dive masterclasses on compliance, and priority support for scaling beyond $10 K a day. You have 14 days to test-drive DES with zero risk, and the famous double-money-back clause trumps every competitor: finish the 8 weeks, implement every step, and if you have not generated at least one sale, the refund is 200 %.
Brian doesn’t try to perform on a whiteboard. Instead he screen-shares live ad accounts, spends his own money in real campaigns, and shows the ups and downs transparently. The result is arguably the most practitioner-first course in the performance-marketing space.
Ideal Student
- Ambitious beginners tired of YouTube hacks and ready for an end-to-end roadmap that forces cash-flow in 60 days or less.
- Intermediate affiliate marketers who have pockets of profitable spend but cannot crack consistent $1–5 K days without account bans or burnout.
- E-commerce store owners looking to drive cold traffic profitably instead of relying solely on retargeting and influencers.
- Agency freelancers seeking proprietary frameworks and swipeable assets they can rapidly roll out to paying clients.
- Corporate marketers who want bullet-proof direct-response skills before going head-to-head with more aggressive competitors.
Learning Outcomes
- Master media-buying math that guarantees at least 2:1 ROAS before you spend $1 on traffic.
- Build and QA glitch-free funnels (ads → landing page → offer → upsells → emails) in under 48 hours using Brian’s Canva & ClickFunnels templates.
- Reverse-engineer any competitor offer to find pocket audiences, winning angles, and creatives in 30 minutes or less.
- Clone scalable winning campaigns by leveraging Brian’s “3-Layer Scaling Ladder” that sidesteps Facebook learning-phase resets and ad-fatigue.
- Install automated back-end email and SMS flows that add 25–40 % net profit every month without extra ad spend.
Course Modules
The following ten modules walk you from niche selection to sustained six—or even seven—figure months. Each module finishes with a milestone deliverable so you never stall.
Module 1: Foundation & Niche Detonation
We start by destroying status-quo thinking. You discover Brian’s 6-point niche litmus test that eliminates 93 % of saturated markets before you build a page. Topics include pain-probability scoring, wallet-depth metrics, evergreen vs. trend decay curves, and offer swiping tactics using free spy tools. By Day 7 you upload your finalized niche brief into the shared accountability sheet for laser coaching feedback.
Key Actions:
- Fill out the Market Illumination Spreadsheet.
- Kill or keep the top 5 ideas in 48 hrs.
- Lock in your Core Promise Statement.
Module 2: Offer Alchemy & EPC Maximization
Your success is 80 % offer, 20 % everything else. Brian reverse-engineers his “Evergreen Gold Offer” template: front-end tripwire, order-bump, one-click upsell, continuity stack, high-ticket back-end, and authority emersion sequence. You clone the exact upsell video script that set a $751 K record on ClickBank and build congruent checkout pages inside ClickFunnels 2.0.
Key Actions:
- Storyboard your value ladder with the Ultimate Offer Architect.
- Record your 90-second VSL using the teleprompter script.
- A/B split-test checkout headlines for instant 17-25 % bump.
Module 3: 15-Minute Funnel Factory
Soon your landing page is live. Using Brian’s pre-designed blocks you drag-drop sections: hook headline, explainer schema, risk reversal, proof stack, urgency timer, mobile layout tester. You also install the 11-line pixel code snippet that signals the algo to give you cheaper tier-1 impressions.
Key Actions:
- Publish your first funnel in under 15 minutes.
- Paste the compliance footer to stay Facebook Policy safe.
- Activate heat-map recording for live conversion diagnostics.
Module 4: Creative Crushing Formula
Ads die quickly; this module teaches how to birth unlimited thumb-stopping creatives. Brian unveils the “Creative Pulse Report” workflow: customer avatar archetypes, swipe-source hacks, scripting in 9 words or less, and montage-style video templates that outperform UGC by 42 % CPI. You launch five ad sets with three creatives each using the 7-slice CBO budget.
Key Actions:
- Design 25 thumb-stop variations in Canva Insta-size.
- Upload via Ads Manager Bulk Sheets for lightning spins.
- Kill losers within 72 hours using the Triple Slice ROAS rule.
Module 5: Traffic Genesis & Media Buying Mastery
Now we dial-in paid traffic like pros. Week to week Brian shares live screen recordings as he budgets $2 000–$10 000 daily: 3-layer audience stacks, bid-cap math, manual bidding caveats, placement hacks, and day-parting scripts. You also learn the hidden Pocket Stack strategy that unlocks 4-cent U.S. YouTube views that adhere to Ad Policies.
Key Actions:
- Set up your starter campaigns using 3-level campaign architecture.
- Implement micro-segmentation lists in Google Ads.
- Launch first native push campaign on Taboola + Outbrain.
Module 6: Optimization & Profit Lamination
Once traffic is on you will see the real-time data. The Profit-Lamination dashboard scores spend, CPC, CTR, LP CTR, EPC, AOV in one glance. Brian walks through scenario-based scaling: kill, dupe, horizontal, vertical, CBO + manual hybrids, and Learning Phase Bypass. You graduate with daily 15-minute routines that earn 50 % more per click.
Key Actions:
- Build your one-page KPI dashboard in Google Data Studio.
- Test ASC (Automated Structure Control) for grey-area creatives.
- Lock ROAS above 200 % before entering elongated scale.
Module 7: Email & SMS Profit Windfalls
Ad spend is capped until you milk the back-end. Module 7 provides plug-and-play abandoned cart flows, indoctrination series, product launch countdowns, and 11-word NLCO (non-lame call-out) emails that reactivate dead leads. Brian shows his $1.38 million Klaviyo framework and hands you exact 7-figure copy blocks.
Key Actions:
- Import 11 prewritten flows into your ESP.
- Tag subscribers based on behavioral clusters.
- A/B frequency caps for SMS vs. email to hit 40 %+ AOV lift.
Module 8: Compliance Vault & Account Shield
Account bans kill momentum. Brian’s policy liaison shares a can’t-lose checklist: landing page trigger words, image restrictions, headline magic phrases, and warm-up infrastructure scripts. You also set up BanShield monitoring that alerts you to disapprovals before reach plummets.
Key Actions:
- Run compliance scan on every page using Compliance Buddy.
- Create redundant ad accounts under family BM structure.
- Build rewrite templates with safe-word library.
Module 9: Automated Scaling & Outsourcing
Six-figure months don’t mean more hours. Brian shares his SOP vault to hire, train, and manage a scaling team for $5–7 an hour. Build the High-Ticket Closer Funnel that automatically qualifies and schedules 20+ strategy calls/week while you focus on new offers.
Key Actions:
- Post job links to Brian’s approved VAs with pre-made tests.
- Set up daily Slack KPI handshake at 8 a.m. EST.
- Implement Zapier auto-reporting to clients or investors.
Module 10: Strategic Exits & 7-Figure Vision
Learn to prepare your asset for strategic exit at 25-36X monthly multiples. Brian’s Rolodex of 23 verified buyers is shared exclusively with graduates. You draft the SOP binder, migration plan, and due-diligence packet that earned him a 32X exit on his last campaign.
Key Actions:
- Document every SOP using the 8-layer templates.
- Create P&L verification using Float Forecasting Method™.
- Negotiate letter of intent using the Brian Exit Skeleton.
Real-World Applications and Success Stories
Graduates apply DES across health supplements, SaaS trials, crypto education, e-commerce fashion, real-estate leads, and high-ticket coaching. One student, Jason from Houston, launched a Turkish language course and took it from his first $88 sale to $5 400/day in Instagram reels traffic within 46 days. Another student, Rachel, flipped her mom-and-pet store by swapping generic ads for DES creatives; ROAS leapt from 0.9 to 4.3 in 60 days, then she executed the exit blueprint, selling the store for $210 K on Empire Flippers.
Brian himself documented seven straight months of DES campaigns while live on Zoom, transparently showing days when CPM spiked but overall profit still held above the 2:1 line thanks to the module stack adhered to by every student.
Pricing
Choose the plan that suits your cash flow and lock in the limited enrollment for the next cohort.
- One-Time Payment: $997 (best value, lifetime updates + bonuses)
- Extended Payment Plan: 3 x $397 via PayPal Credit for zero-interest flexibility
Every enrollment includes lifetime video access, 8 weeks of live coaching, Slack mastermind, SOP library, and the double-money-back guarantee.
Pros and Cons
Pros
- Proven practitioner framework, not recycled theory.
- Live coaching for 8 full weeks with replay vault.
- Copy-paste creatives, landing pages, and email flows save months.
- Insider hacks stay policy-compliant; rare in ad-heavy courses.
- Double-money-back promise removes 100 % of risk.
- Active Slack community for daily troubleshooting and JV deals.
Cons
- Hefty homework load—expect 5–7 hrs/week minimum.
- Focus on paid traffic; organic-only businesses won’t benefit fully.
- Templates rely on American-centric compliance rules; international users may need tweaks.
- Coaching calls scheduled in U.S. daytime; inconvenient for Asia-Pacific students.
- Mac-centric screen-shares (though WAV demos install on PC).
- Psychology-heavy pitch tactics may feel aggressive to soft-sell brands.
FAQs
Do I need prior marketing experience?
Nope. 42 % of DES students arrive with zero ad accounts. The module progression assumes beginner knowledge.
Can I use DES for my local business?
Yes. Brick-and-mortar dentists, gyms, and salons have cloned local lead-gen funnels for $8–25 cost-per-consultation.
What if I live outside Tier-1 countries?
Strategies work worldwide. Brian provides geofencing scripts and translation checklists for non-English creatives.
Is there ongoing mentorship beyond the 8 weeks?
Alumni stay in the Slack group and have access to monthly update webinars at no charge.
How fast can I expect ROI?
Most students see positive ROAS within 7–14 days if they execute daily tasks. The 14-day guarantee protects the cautious.
Are ad spend costs included?
No. As with any paid traffic course you budget for ads separately (start at $10–$20/day to graduate methods).
